#307-INFORM Consumers Act - What Every Seller Must Know to Prevent Account Deactivation with Chris McCabe

Wizards of Ecom

English - June 14, 2023 07:00 - 27 minutes - 16.3 MB - ★★★★★ - 36 ratings
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Previous Episode: #306-Cracking the Code: Josh Hadley's 7-Step Hiring Process Revealed

Next Episode: #308-The Power of POV: A Deep Dive into WTI's Unique Approach to Product Reviews

In this episode, my second timer guest Chris McCabe discusses the latest Amazon INFORM Consumers Act and what it means for both consumers and sellers. The act is introduced as a way to protect consumers from counterfeit products and fake reviews on Amazon as explained by Chris but he goes on to speak on to detail the key aspects of the act such as transparency of sellers.

Chris will enlighten us as to what to anticipate and concludes that the act is a positive step forward for the e-commerce industry as it better protects consumers and creates a more level playing field for legitimate sellers.

So tune in to find out more!

In This Episode:

[00:58] Introducing Chris McCabe

[01:20] INFORM Consumers Act, what is this about?

[02:50] Every seller should anticipate.

[08:30] What is the purpose and reasoning behind this?

[16:45] Who is this for?

[24:10] When to be prepared?

Guest Links and References:

Website: https://www.ecommercechris.com/

Instagram: https://www.instagram.com/amznchris/

Linkedin: https://www.linkedin.com/in/chris-mccabe-2646555/