Quick, what are the most famous logos in the world that immediately come to mind? You know, a logo, the visual image that helps define a brand? Is it McDonald’s golden arches? Apple’s apple? Nike’s swoosh? What about one-word trademarks like Kleenex or Coca-Cola? Join Kevin as we take a rollicking survey of some of the most famous logos and one-word trademarks in the world—of course, with a real twist at the end!// Download this episode's Application & Action questions and PDF transcript at whitestone.org.