Despite the rise of social media, SMS and countless collaboration tools, email remains a constant in most people’s lives. In the last year alone, it's estimated three hundred and twenty billion emails were sent and received worldwide (and that number is still growing). Yet as software, email hasn’t really changed in years. Who to CC and BCC has become its own form of workplace etiquette, and for people who rely on it during their day-to-day, email is often considered a time waster.  

It was this frustration with email that led a French twenty-something to start Front – a software company dedicated to building a better inbox.

In this episode, host Ilana Strauss finds out why Front’s founders were so committed to tackling a tool many tech companies wanted to give up on, the path that led them to Silicon Valley, the health setbacks that forced them to re-think their company’s commitment to work-life balance, and how they discovered an untapped market of users.

You’ll hear from Front’s co-founder and CEO Mathilde Collin and head of product Nate Abbott, as well as Chris Schwass from Culture Amp, an employee engagement company that relies heavily on email to communicate with customers.

When It Clicked is an original podcast from ClickUp. For a transcript of this episode and other extras, check out When It Clicked - Front.