What If You Could Know Your Customers Like You Know Your Family? An Interview With Pegasystems Matt Nolan

What If? So What?

English - December 14, 2021 08:00 - 38 minutes - 26.8 MB - ★★★★★ - 24 ratings
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Previous Episode: What If Everything You Need to Market a Product Came from Customers? An Interview With Mike Bernard

Next Episode: What If Mark Cuban Joined Our Podcast?

In this episode, Jim talks with Matt Nolan, Sr. Director of Product Marketing, Decision Sciences at Pegasystems, about why Personalization is on everyone’s radar, how it has evolved, and what it means today.

Connect with Matthew Nolan Senior Director of Product Marketing, Decision Sciences at Pegasystems

Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.