WFA's Better Marketing Pod with David Wheldon artwork

Ep.6: On humor and catching the 'F-train' with General Mills' Ivan Pollard

WFA's Better Marketing Pod with David Wheldon

English - March 30, 2021 22:00 - 41 minutes - 28.9 MB
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Previous Episode: Ep.5: On digital transformation with L'Oréal’s Lubomira Rochet
Next Episode: Ep.7: On sustainability and courageous marketing with Unilever's Conny Braams

In this episode of WFA's Better Marketing Pod, David speaks with Ivan Pollard, Senior VP and Global Chief Marketing Officer at General Mills, about coming to America, the importance of humour, why marketing can’t be replaced by machines and catching the ‘F-train.’