Coach CSMs on How to Communicate “Fires” Internally

TheySaid: Real Strategies for Customer Success

English - March 17, 2021 21:59 - 6 minutes - 9.05 MB - ★★★★★ - 7 ratings
Management Business customer success customer experience b2b saas account management go-to-market sales Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: A 360° Growth and Maintenance Plan For Your Low-Tier Customers

Next Episode: Build vs. Buy? You Need to Lay a Foundation for CS First

In episode 2 of 3 with Swati Chopra (Head of Customer Success-US & Canada at McAfee), Swati shares an experience proving why it’s crucial to coach CSMs on how to appropriately communicate an emergency internally.