209: Gina Cotner | Why You May Need an EA, Not a VA
Wealthy Woman Lawyer Podcast, Helping you create a profitable, sustainable law firm you love
English - August 10, 2023 08:00 - 46 minutes - 42.3 MB - ★★★★★ - 27 ratingsMarketing Business Careers small business solo practice coaching Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Hiring help in your law firm business can be a game changer, but how do you know when you need an executive assistant instead of a virtual assistant? It can be tricky, but there are some definite differences in the capabilities between the two roles.
In this episode of Wealthy Woman Lawyer®, Davina speaks with Gina Cotner, founder and CEO of Athena Executive Services, which pairs virtual executive assistants around the United States with swamped and successful entrepreneurs and executives. Athena’s team of high-caliber executive assistants work part-time from home, taking many tasks and projects off the plates of successful people, leaving them free to spend their time where they are needed most.
Join us as Gina explains the differences between executive and virtual assistants, the most valuable traits an EA should have, why you may want a U.S.-based EA instead of someone overseas, and Gina’s tips for finding a great EA match.
Show Highlights:
Gina’s company focus and the services it offers, and how to differentiate between an executive assistant (EA) and a virtual assistant (VA)Why you may need a mindset shift when it comes to hiring helpThe most valuable traits an EA should haveWho Gina’s EAs are, her vetting process, and what they can do for your businessThe differences between U.S.-based EAs and overseas EAsThe steps you can take to prepare mentally for hiring someone to help youWhat to look for in a good executive assistant and what you should expect to payGina’s advice for finding a great EA matchFollow and Review:
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