We Shape This - Top Marketing and Branding Tips artwork

Influencer Marketing: The Basics

We Shape This - Top Marketing and Branding Tips

English - February 03, 2020 12:30 - 5 minutes - 7.14 MB
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We hear it everywhere - influencer this, influencer that - but do we really know what influencer marketing is? In this episode, we break down influencer marketing to its simplest form so that you don't need to go through an entire marketing team to get started. Learn how to choose the right influencer while straying away from bot city, how to align your campaign goals and your strategies and how to start a confident conversation when it comes to dealing with social stars.