Scaling OMSOM into National Retail and Beyond with Vanessa Pham, CEO of OMSOM

LEADING BRANDS — Wavebreak Podcast

English - March 20, 2023 10:30 - 47 minutes - 38.1 MB - ★★★★★ - 27 ratings
Entrepreneurship Business Marketing dtc ecommerce marketing ecommerce marketing retail d2c dtc marketing direct-to-consumer shopify online retail Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Your 2023 Guide to the P&L with Organifi VP of Finance, Chase Ramey

Next Episode: Building an Omnichannel Brand: Marketing Strategies and More with Scotch Porter CEO Calvin Quallis

Vanessa Pham, CEO and co-founder of OMSOM, joins the Wavebreak Podcast to share her experience starting and scaling the brand from initial concept to national retail.

In this episode you’ll learn:

The story and origin of the OMSOM brand, including multiple iterations of the early brandLessons from launching DTC and scaling into Whole Foods and TargetHiring strategy and recruiting as a high-growth consumer startup

And so much more!

Vanessa Pham is the CEO and co-founder of OMSOM.

Links MentionedOMSOM Learn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...

Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

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