[13] How Mannequin Madness has thrived the last two decades

LEADING BRANDS — Wavebreak Podcast

English - April 09, 2018 12:00 - 28 minutes - 22.6 MB - ★★★★★ - 27 ratings
Entrepreneurship Business Marketing dtc ecommerce marketing ecommerce marketing retail d2c dtc marketing direct-to-consumer shopify online retail Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: [12] How Luca + Danni grew their Shopify Plus store 400% last year

Next Episode: [14] How to make your Shopify store GDPR compliant

Judi Townsend started Mannequin Madness back when the internet was just beginning.

She's seen tons of marketing channels come and go over the years.

Yet her business has kept growing and evolving.

In this episode, learn:

How Mannequin Madness keeps up with marketing trends
How Judi dramatically increased her sales with segmentation
Why her business doesn't tweet
The Shopify apps that save her hours of time
And how she's competing with Amazon

Links:

Mannequin Madness's Pinterest

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