Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast artwork

Why The C-Suite Must Understand SEO -- Craig Dunham // Deepcrawl

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

English - December 25, 2023 12:00 - 17 minutes - 16.2 MB - ★★★★★ - 70 ratings
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Previous Episode: 2023 SEO Retail Predictions -- Bernadette Nixon // Algolia
Next Episode: E-comm's "Search First" Mindset -- Craig Dunham // Deepcrawl

Craig Dunham, CEO of Lumar, talks about technical SEO and how to build a better web experience. CEOs and marketing leaders are constantly looking for ways to lower the cost of acquiring customers. However, digital ads are expensive and provide diminishing returns, while investments in organic growth provide a more sustainable method of acquiring customers in the long run. Today, Craig discusses why the C-Suite must understand SEO. Show Notes

Connect With: 

Craig Dunham: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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