Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast artwork

Keyword Research As A Starting Point For Storytelling -- Lainey Graham // Clemson University

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

English - January 02, 2024 12:00 - 21 minutes - 19.3 MB - ★★★★★ - 70 ratings
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Previous Episode: The Winning Formula For Landing Pages -- Jesse Tutt // Guru SEO and Web Design Services
Next Episode: The Relationship Between On-Page SEO & Content Strategy -- Lainey Graham // Clemson University

Lainey Graham, Senior Digital Editor and SEO Manager at Clemson University, delves into keyword research for storytelling. Rarely does SEO sit within the storytelling team, but at Clemson University, this alignment empowers diverse functions with support and education. This unique setup ensures that every storytelling initiative commences with keyword research, effectively uniting the institution's message with the specific demands of the intended audience. Today, Lainey discusses keyword research as a starting point for storytelling. Show Notes

Connect With: 

Lainey Graham: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  Twitter

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