Marketing: From 1950s Bisquick to Protein Powder

A quick rundown of marketing and changing mindsets about convenience and consumption from the 1950s to today. We’ve come to think of shelf stable food as a good value because it doesn’t expire for ages and is cheap. But so much of our attitudes toward what we buy, especially food, are shaped by marketing, and often not for the better when it comes to health. We have arrived at an obesity epidemic for clear reasons that we can chart over the past fifty years. Post World War 2 economic prosperity encouraged conspicuous consumption and we haven't stopped since. How can we learn from this? What else are you consuming that is cheap, tastes good, but offers little real value?

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