An Approach Most Marketers Wouldn't Recommend (But I Do)
Voice Marketing with Emily Binder
English - November 24, 2022 19:31 - 9 minutes - 17.3 MB - ★★★★★ - 4 ratingsMarketing Business Technology marketing social media emily binder entrepreneur startup advertising voice marketing branding flash briefing women in voice Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Many marketers will tell you that consistency in content creation is key. "Publish every Tuesday to establish trust by fulfilling expectation. Commit to creating content on a schedule so it drives traffic and brand equity over time."
At first, yes. When you start from zero you need to give about 6 times for every 1 ask. Once you're established and have an audience, you can get away with more flexibility which is great if you actually perform better when given flexibility.
I wrote you a letter and I'm reading it here. This episode is about a calmer approach to content marketing in a world where 500 million tweets are published each day.
See my latest email (the one I read on this episode - and you'll get the point of doing text PLUS voice)
Sign up for my emails: emilybinder.com/email
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