Marketing Unleashed
104 episodes - English - Latest episode: about 2 years ago - ★★★★ - 15 ratingsTired of “expert” advice you’re not sure if you can trust? Tailwind is an official Pinterest and Instagram partner, so the tips you hear will keep your accounts and your business growing. No “hacks,” no “cheats,” just solid advice that works. Hosted by Alisa Meredith, Marketing Manager at Tailwind and Jeff Sieh of Manly Pinterest Tips, we aim to make world class marketing easy for everyone.
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Episodes
Building Your Personal Brand & Becoming KNOWN to Unlock Endless Opportunities
May 17, 2020 06:30 - 1 hour - 89.2 MBWould you like to become a sought-after consultant, speaker, or writer? Want to sell products online, become a paid “influencer,” or get a promotion? Or maybe you’d like to attract donations for a charity or simply share your passions to make the world a better place. No matter which sounds like you, we’ve got you covered! It’s not who you know - it’s who knows YOU! Join in as Jeff Sieh and Alisa Meredith talk with Mark Schaefer, one of the world’s leading marketing experts ...
How to Sell on Instagram - Yes, Right Now.
May 11, 2020 20:18 - 57 minutes - 79.3 MBInstagram Has One BILLION Active Users with about a quarter of those visiting daily and they’re looking to research and buy! But, are they looking to buy what YOU have? Is there a “right” and “wrong” way to sell in the time of COVID-19? What are the top ways to increase sales via Instagram and how do you know which will work for you? No matter which sounds like you, we’ve got you covered! Join in as Jeff Sieh and Alisa Meredith talk to Helene Sula of Heleneinbetween.com - a tr...
Survive and Thrive - NEW Ways to Grow Your Email List with Pinterest
May 03, 2020 04:00 - 1 hour - 88.7 MBNow is the best time to use Pinterest to grow your email list! With record-breaking engagement, the traffic possibilities are immense. So, what’s the best way to go about it? Is there anything you can do to your images to increase email signups? What about your website? Any way to increase the chance of a conversion once people land there? We’ll be joined by Kate Ahl of Simple Pin Media who will share the secrets that make her clients so successful!
Survive and Thrive - How to Use Social Media During a Crisis
April 29, 2020 04:00 - 1 hour - 82.8 MBAre you trying to find the balance between optimism and being sensitive to the very real struggles your audience is facing? Maybe you really want to help but just can’t think of what to say. Or, maybe you’ve gone radio silent on social for fear of saying the “wrong” thing? No matter which sounds like you, we’ve got you covered! Join in as Jeff Sieh and Alisa Meredith talk to Brooke “Think Conversation, Not Campaign” Sellas Founder of B Squared Media and Co-host of The Marketing Compa...
Survive and Thrive - How to Pivot Your Small Business Quickly
April 26, 2020 19:01 - 1 hour - 91.6 MBLooking for new ways to serve your customers and preserve your income? Recent restrictions have you feeling limited and a little lost? Ready to look at some clever ideas and see if you can adapt them for your own business? Join in on as Jeff Sieh and Alisa Meredith talk with Tailwind CEO and Co-Founder Danny Maloney about how to pivot if your business, delivery method, or product doesn’t feel relevant in the current climate. With real-life examples, a handy worksheet, and a practical f...
Survive & Thrive: Make the Most of Record-Breaking Pinterest Engagement Today
April 19, 2020 07:00 - 59 minutes - 81.6 MBLooking for a way to increase your marketing effectiveness WITHOUT increasing your budget? Ready to take advantage of record-breaking engagement on Pinterest? Not sure how to adapt your Facebook content for Pinterest? We’ve got you covered! Super-smarty Holly Homer of kidsactivities.com (3.5 MILLION FANS on Facebook alone!) joins us to talk about how she adapted her content to make the most of BOTH Facebook and Pinterest and how we can all take advantage of the highest Pinterest engage...
Survive & Thrive: Saving Money and Increasing Income Today
April 12, 2020 23:04 - 1 hour - 91.3 MBNeed to cut business costs without crippling your business? Looking for any hidden income and benefit opportunities that might be available to you? We’ve got you covered! We’ll be talking to Andy English, Tailwind’s Finance Director and former VP of Finance at The Economist. He’s slashed thousands from our budget in the past week and can help you do the same! Stay to the end to hear an inspiring real-life story of a company that saw its product becoming irrelevant in a stay-at-home world...
Pinterest Marketing in a Crisis: How to Adapt & Thrive
April 05, 2020 07:00 - 1 hour - 88.9 MBWondering how you can adapt your content and your Pins to meet the needs of today’s turbulent, uncertain times? What’s trending up? What’s trending down? And what should you absolutely NOT be sharing right now? We’ve got you covered!
A Fresh Pinterest Strategy for 2020
April 01, 2020 02:13 - 1 hour - 90.9 MBEver wish someone would just create a Pinterest strategy for you? Wondering what you need to change in your existing strategy to make the most of the recently-announced adjustments to the Pinterest algorithm? Well, we have JUST the thing for you. Do not miss it!
The Pinterest Fresh Content FAQ Episode
March 16, 2020 23:36 - 45 minutes - 69.1 MBStruggling with lingering questions about “fresh” content on Pinterest? Wondering if your strategy is making the most of your content? We’ll cover the most frequently-asked, including: What is a “fresh” Pin? How different is different enough? Is it true I can only Pin 25 times per day? How can I use Tailwind to make my Pinterest marketing faster and more effective?
The Magical Power of Pinterest Keyword Research
February 08, 2020 22:59 - 1 hour - 84.4 MBWhat secrets to greater Pinterest success lie hidden in plain sight? It’s not hard to find - in keyword research and Trends (well, in the US anyway!). Learn how to use Pinterest for keyword research for success on and off Pinterest. AND, back by popular demand, Justine will pop in for a Pin redesign or two. Don’t miss it!
How to Take Great Pinterest Images with Your Smartphone - with Kayla Butler
January 06, 2020 05:00 - 1 hour - 86.7 MBThis week’s guest is the Kayla Butler - CEO and Creative Directory of Ivory Mix, where you can find stunning stock images (I’m a huge fan!), courses, as well as expert branding, phone photography, and marketing advice. Kayla is a seasoned Interior Designer and Business graduate with more than 14 years of design experience and an expertly-developed sense for branding and marketing. She’ll be joining Alisa Meredith and Jeff Sieh to talk about some of the most common (and most easily remedied...
How Even Boring Businesses Succeed on Pinterest - with Peg Fitzpatrick
January 03, 2020 22:28 - 50 minutes - 69.4 MBThis week’s guest has over 1.5 million followers on social, is co-author of The Art of Social Media: Power Tips for Power Users, and is top of every event organizer’s speaker list. She’s also a fan of pink and Pinterest. It’s our friend Peg Fitzpatrick! She talks with Jeff Sieh about how to make a success of a “boring” business on Pinterest.
Stop the Scroll! Creating Contagious Content with Kim Garst
December 09, 2019 05:00 - 58 minutes - 79.9 MBWe have a treat for you this week! Kim Garst is a renowned marketing strategist, keynote speaker, and the author of Will The Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media. She’ll be joining Alisa Meredith and Jeff Sieh to talk about how she consistently creates contagious content day after day. She’ll also share her favorite apps for creating content that goes viral. Who doesn’t want that!?
Instagram Is Hiding Likes: Here's Everything You Need to Know
November 30, 2019 23:45 - 59 minutes - 82.1 MBHave you heard the news? Instagram is now hiding likes in the United States. But don’t panic, it doesn’t mean your engagement is doomed. In fact, it’s an even bigger opportunity for you to create differentiation, build a strong tribe, and grow your business. Want to know how? Listen in as Rebekah Radice, Kristen Dahlin, and Jeff Sieh share the impact of hidden likes and the exact steps you can take to survive and thrive without them!
Your Pins on Mobile - Why It Matters More Than Ever
November 20, 2019 01:03 - 56 minutes - 84.2 MBDid you know that the percentage of those searching Pinterest on mobile is now up to 85%! While we might be designing our Pins on desktop, that’s not where they’re being seen - and that can pose a real challenge - unless you have these tips!!
Creating CTAs with Style: How to Call Your Followers to Action
November 12, 2019 22:00 - 59 minutes - 88.5 MBWould you love more web traffic from Instagram, but have a click-through rate that’s a little… uninspired? 😕 Getting your followers to click on your links isn’t the easiest thing to do - unless you’re using attention-grabbing calls to action! Join Rebekah Radice, Kristen Dahlin, and Jeff Sieh as we dive into all things CTA in this episode. We’re talking the hows, whens, and wheres you need to know to drive traffic and make sales!
Simple Tips for Better Pinterest Scheduling
November 09, 2019 00:37 - 1 hour - 92.3 MBHow early should I Pin New Year’ content? Does it matter what day and time I Pin? Is it still OK to share a Pin to every relevant Board? Pinterest marketing is so much simpler when you have all the answers. :) Oh, and we have some time-saving tips for you, too! Listen in as Jeff Sieh and Alisa Meredith make your Pinterest life easier and as always, take your burning Pinterest questions.
Pinterest Frequently Asked Questions
October 19, 2019 22:06 - 1 hour - 90 MBEvery week, you ask us the best questions and we just CAN’T get to all of them. So, this show is 100% for YOU. We’re pulling some questions from previous shows, but can’t wait to hear what is on your mind today - so don’t miss it! Join in as Alisa Meredith and Jeff Sieh take your burning Pinterest questions.
How to Make Waves with Instagram Video
October 14, 2019 18:17 - 46 minutes - 70 MBConstantly find yourself entranced by breathtaking Instagram videos on the feed, Stories, and IGTV but aren’t sure how to make them work for your content? You’re not alone! That’s why we’re sitting down with a bona fide video expert to dish on all the ways Instagram videos can boost your engagement, follows and even web traffic! Join Rebekah Radice, Kristen Dahlin, and Daniel Glickman, Chief Marketing Officer of wave.video for an hour jam-packed with Instagram video tips, tricks, and ama...
5 Clever Ways to Drive Traffic From Instagram
October 06, 2019 20:42 - 1 hour - 89.4 MBWhether you’re a blogger or a business (or both!), chances are you’re looking for ways to drive more traffic to your website. However, figuring out exactly what works can be pretty tough. That’s we (Rebekah Radice, Kristen Dahlin and Jeff Sieh) are devoting an entire hour to clever traffic-drivers from Instagram that will get you the results you’re longing for! Join us as we dive deep into five clever ways to drive traffic from your Instagram content to your website! Plus, we’re annou...
Creating Seasonal Pinterest Content No Matter Your Niche
October 01, 2019 04:30 - 59 minutes - 88.6 MBFeeling a little FOMO watching DIY, home decor, and shopping businesses prep for the holiday rush? Get in on it yourself - no matter your niche. Really! Join us as Jeff Sieh and Alisa Meredith are joined by Cara Chace of carachace.com to unlock the secrets of creating and benefiting from seasonal content on Pinterest no matter your niche!
Next Level Stories - How to Spark Endless Engagement with Instagram Stories!
September 30, 2019 01:50 - 58 minutes - 87.5 MBThere’s no doubt about it - Instagram Stories are a powerful engagement tool for top brands and personalities, but if you’re just starting out it can be daunting to figure out how and WHAT to post on Stories! If you’ve skipped over Stories in your Instagram planning up until now because you’re just not sure how to make them work for you, then this show is a must-watch! 👀 Join us as we dive deep into making next-level Stories with successful fashion blogger Chloe Alysse. We’re talking thr...
Pinterest SEO - How to Help Pinterest Help You Get Found
September 15, 2019 05:00 - 1 hour - 90.4 MBThe best content in the world only works if people find it! SEO tips and tactics abound for getting found on Google. But what about Pinterest? What does Pinterest look for and how do they rank your content? Join us as we dive deep into the insights provided by Pinterest’s own engineers and the experiments run by Pinterest pro Jennifer Priest of Smart Creative Social.
The 10 Instagram Tools You Can’t Live Without!
September 08, 2019 09:30So many steps go into creating a stellar Instagram feed that it can get overwhelming quickly. That is… unless you have a toolbox full of apps to help plan your top-notch content! Rebekah Radice, Jeff Sieh, and Kristen Dahlin dish on their 10 favorite Instagram tools to use for planning their feeds! In one hour, you’ll have a complete list of our ten most useful tools and resources to help you deliver jaw-dropping Stories, Posts and more to your followers!
The 10 Instagram Tools You Can’t Live Without!
September 08, 2019 09:30 - 53 minutes - 80.3 MBSo many steps go into creating a stellar Instagram feed that it can get overwhelming quickly. That is… unless you have a toolbox full of apps to help plan your top-notch content! Rebekah Radice, Jeff Sieh, and Kristen Dahlin dish on their 10 favorite Instagram tools to use for planning their feeds! In one hour, you’ll have a complete list of our ten most useful tools and resources to help you deliver jaw-dropping Stories, Posts and more to your followers!
Pinterest Images- How to Get More Traffic in Less Time!
September 04, 2019 15:11 - 58 minutes - 86.8 MBCreating fresh content for Pinterest week after week is crucial for that traffic we all want - but it can be so time consuming! And sometimes you have to wonder - is it really worth it? And am I doing the right thing when designing my Pins? We’ll be talking about the elements of Pins that convert AND how some of our friends have turned to creating fresh Pins for older content for incredible increases in Pinterest referral traffic. You won’t want to miss this!!
Never Run Out of Instagram Post Ideas Again!
August 26, 2019 00:54 - 1 hour - 85.7 MBTired of racking your brain for Instagram post ideas day after day? Waiting for Insta-Inspiration that never comes? We’ve got a solution to help you plan your posts and visuals with ease, and keep on top of what’s coming next! Join Rebekah and Jeff Sieh as we dive deep into our Tailwind-exclusive VALUE Framework, a content planning workflow that helps you create 5 weeks of Instagram posts in just a few hours! We’ll dish on what VALUE stands for, and give real-life examples of posts to ...
Building a Simple Pinterest Strategy
August 19, 2019 01:53 - 1 hour - 92.6 MBIt’s back to basics this week! Are you struggling with creating a Pinterest strategy you can stick to and have confidence in? Does it feel like it’s all just too complicated? Ever wish someone would just tell you what to do to get results? Well, then you won’t want to miss this! Join Alisa Meredith and Jeff Sieh, on the Marketing Unleashed Show as they discuss a basic Pinterest strategy that WORKS and much more - including your questions!
How to Reach 10,000 Followers on Instagram!
August 12, 2019 02:50 - 1 hour - 90.3 MBReaching 10,000 followers is one of the first major Instagram marketing milestones when growing your account - but it’s easier said than done! That’s where we can help. After an hour with us, you’ll have the foundations you need to create astronomical growth on Instagram. Don’t miss it!
Things to Stop Doing on Pinterest Today
August 05, 2019 00:39 - 54 minutes - 74.2 MBDoes it ever feel like your marketing to-do list grows longer every day? Well, this time on Marketing Unleashed, we are shortening your list! That's right - there are things you might be doing on Pinterest that you can stop and get BETTER results. The tips we give will also give you more time to do what DOES work. Stop in to shrink your to-dos - and bring your questions! Would you like to be featured on our show? Would you like an on-air account/content assessment? Please submit your inf...
How to Plan 30 Days’ Worth of Instagram Content (in 5 Easy Steps!)
July 29, 2019 16:02 - 1 hour - 95.1 MBCreating an Instagram account for your business is easy. Scaling that into a successful marketing channel is hard. That's where your visual content plan comes in! In one hour, you’ll have a complete Instagram content plan that you can rinse and repeat to create months or even a year's worth of content!
What You May Have Missed on Pinterest & YOUR FAQs
July 15, 2019 16:01 - 58 minutes - 87.5 MBThe “dog days of summer” are here, and many of us are out doing the things we’ve been Pinning for months. As it should be! But if a bit of a hiatus has you wondering what you’ve been missing, join us for a look at some of the recent-ish changes from Pinterest, including: New Analytics (a gold mine!) Audience Insights (incredible for content planning!) Design-a-Pin right on Pinterest Schedule a Pin (including video Pins) on Pinterest The best part though, as always, are YOUR question...
7 Exciting Instagram Features You're Not Using, but Should
July 07, 2019 20:44 - 1 hour - 91.5 MBFeel like Instagram is constantly making updates you can’t keep up with? Looking for the top features you can use in your business? We’re bringing in Peg Fitzpatrick, Instagram expert and co-author of “The Art of Social Media: Power Tips for Power Users,” to give you the straight scoop! Learn tips, strategies, and the exact “how-to” so you can grow your business on Instagram.
Content Planning: The 90:10 Rule to Do Less & Achieve More
June 24, 2019 18:10 - 1 hour - 92.1 MBOn this week’s show, a little something different - it’s Andrew and Pete! Keynote speakers at Social Media Marketing World and Youpreneur, Andrew & Pete know how to make engaging content. And they are going to share with you how to do the same - in less time than ever. With the emphasis on new content on Pinterest and the pressure to create more and better content for ALL our marketing, we thought we’d ask them how they do it, plus get a little insight into their own very unique branding ...
5 Steps to Creating an Unstoppable Instagram Content Plan
June 24, 2019 17:54 - 1 hour - 93.7 MBNeed a simple way to plan and organize your Instagram content? We’re giving you a 5-step Instagram content marketing plan that will help you easily create the right content to share with the right people at the exact right time. Sound doable? It is! Join Rebekah Radice, Jeff Sieh, and Kristen Dahlin to learn how you can create your unstoppable Instagram content plan!
How to Use Pinterest to Rapidly Grow Your Email List
June 24, 2019 17:34 - 58 minutes - 79.9 MBLooking to increase sales? Uhhh, yeah! We all know the power is in the list - the email list, that is! So, how do you build an email list with Pinterest? Join me, Alisa Meredith and my co host, Jeff Sieh of Manly Pinterest Tips, to find out what works, what doesn't and just HOW MUCH you can grow your email list with Pinterest.
4 Ways to Creatively Get More Followers on Instagram
June 24, 2019 16:56 - 57 minutes - 85.2 MBWant to know how to get more followers on Instagram? We’ve got you covered! Rebekah Radice and Jeff Sieh share 4 simple ways you can creatively grow your Instagram following!
Pinterest Video - What Marketers Need To Know
June 24, 2019 16:24 - 56 minutes - 85.1 MBIf you’re seeing more video on Pinterest lately (and I bet you are), you probably have more questions than answers: -How does video work on Pinterest? -Can it REALLY be effective for generating website traffic? -What kind of videos work best? -Is there an easy way for beginners to create compelling Pinterest video content? Join hosts Alisa Meredith and Jeff Sieh along with Kate Ahl of Simple Pin Media as we discuss this, your questions, and much more.
How to Create an Instagram Marketing Strategy (That Really Works!)" with guest Jenn Herman
June 24, 2019 16:05 - 1 hour - 95.8 MBThe competition for attention on Instagram is fierce. That’s where strategy comes in. Creating an Instagram strategy will help you drive awareness, increase engagement, and build powerful relationships. But knowing where to begin can be easier said than done. That’s why we’ve invited Instagram Expert, Jenn Herman to join hosts Rebekah Radice and Jeff Sieh on this week's episode!
How to Use Pinterest to Grow Website Traffic
June 24, 2019 15:42 - 1 hour - 90.3 MBEver wonder if Pinterest marketing is a good investment for “serious” marketers? Join Alisa Meredith, Content Marketing Manager and Rebekah Radice, Product Marketing at Tailwind to learn how Pinterest can work for your business!
How To Hide Hashtags On Instagram In First Comment
June 24, 2019 15:01 - 49 minutes - 75.2 MBWant to hide your Instagram hashtags, keeping your caption clean and clutter free? Wish there was an easy (and automated) way to manage where they actually appear? Sure you do, and today you can! We’re excited to announce our latest feature that lets you add your Instagram Hashtags to your first comment right within Tailwind. Join us for this LIVE event where we'll show you how to: - Add hashtags in your first comment with the click of a button - Hide hashtags in your caption - Separa...
12. How to Use Video on Instagram to Propel Business Growth
March 14, 2019 15:04 - 1 hour - 83.4 MBDo you want to learn the potential video has to really grow your business? 📹 WHAT TO EXPECT: Learn about brainstorming video content, getting to know your audience, creating a content plan and more! Get all your video questions answered LIVE! Featuring Instagram marketing expert Rebekah Radice🕵️♂️, Content Marketing Manager and Pinterest expert Alisa Meredith📌and Jeff Sieh of Manly Pinterest Tips Want more tips and free guides to grow your business on Pinterest and Instagram? Chec...
11. Get the SmartLoop Inside Scoop
December 07, 2018 15:42 - 58 minutes - 86.6 MBFind out how SmartLoop can boost your Pinterest traffic, how to use it, and have your questions answered live! Featuring SmartLoop Product Manager Stephen Siu, SmartLoop Customer Success Diva Mollie Smith, Content Marketing Manager (and Pinterest super fan) Alisa Meredith, and Community Manager Melissa Megginson, comment wrangler extraordinaire. 👉 Go here to learn more about SmartLoop
10. How to Effectively Use Instagram Hashtags to Boost Awareness
October 30, 2018 19:28 - 49 minutes - 52 MBWhen it comes to using hashtags on Instagram, many of us just wing it. But they're too important to be just an afterthought - they're the key to helping you to reach new audiences. Join Jeff Sieh, Head Beard at Manly Pinterest Tips, and Alisa Meredith, Content Marketing Manager at Tailwind, in this episode to get the tools you need to make your hashtag strategy easier, faster, and more effective! Watch on Facebook: http://bit.ly/effective-instagram-hashtags P.S. — We’ve compiled our be...
9. How to Set Up and Use Instagram Shoppable Posts
September 19, 2018 21:57 - 49 minutes - 22.8 MBInstagram is a hot platform for shoppers and retailers alike. But, how's a person supposed to sell from just that one link in the bio? Enter Shoppable posts on Instagram! Not just for big-time retailers, there are affordable (and even free) ways to enable your followers to purchase from you right inside Instagram. Jeff Sieh, Head Beard at Manly Pinterest Tips and Social Media Examiner's Instagram Manager and Alisa Meredith, Content Marketing Manager at Tailwind discuss how you, too, ca...
8. Why and How to Reshare on Pinterest
August 13, 2018 21:29 - 55 minutes - 50.6 MBHave you ever wished you could make your content go further on Pinterest? Of course you have - we ALL have. Well, it turns out that strategically resharing your content to Pinterest is a great way get more out of all your hard work. We recently collaborated with Pinterest to create resharing guidelines which will help content creators like you make the most of Pinterest in a healthy way that works for the long term. Join content marketing manager Alisa Meredith and Kate Ahl of Simple Pin...
7. Instagram Marketing Features
July 12, 2018 15:54 - 48 minutes - 44.6 MBInstagram rolls out IGTV and many more changes that have huge potential for YOUR marketing. Jeff Sieh of Manly Pinterest Tips and Instagram Manager for Social Media Examiner and I break it down and help you decide where to spend your precious marketing time. Watch the Facebook Live - bit.ly/instagram-summer-features
6. Pinterest For Content Creators
June 14, 2018 15:44 - 52 minutes - 24.2 MBUpdates from Pinterest Creator Day - Just back from the event in San Francisco, Kate Ahl of Simple Pin Media joins me, Alisa Meredith to relieve our intense FOMO by sharing the biggest Pinterest-approved insights we can use to promote our own content. Watch the Facebook Live: bit.ly/fbl-pinterest-creator
5. How to get more followers using Instagram Stories
May 10, 2018 20:40 - 50 minutes - 23.2 MBAnyone can create Instagram stories that will engage an existing audience and attract new followers! From what makes a great story to tools, tactics, and templates, Jeff Sieh (Manly Pinterest Tips) and I cover what you need to know to use Instagram stories to improve and expand your Instagram marketing. We’ll also discuss Instagram updates from Facebook F8 and how you can use those for your business. Watch the Facebook Live: bit.ly/fbl-ig-followers