020 VISP Why Engineers Should Love Marketing
VI Shots LabVIEW Audio Podcast
English - February 04, 2013 10:18 - 29 minutes - 27.2 MB - ★★★★★ - 13 ratingsTechnology Education How To labview software tutorials interviews instrumentation virtual programming realtime data acquisition Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode of the VI Shots Podcast. I sit down with Wendy Covey, from Trew Marketing. Wendy founded Trew Marketing with Rebecca Geier back in 2008. Since then, their company has focussed on helping engineering companies uncover their unique voice in the marketplace. As you'll hear in this interview. Sometimes in order to grow your […]
In this episode of the VI Shots Podcast. I sit down with Wendy Covey, from Trew Marketing. Wendy founded Trew Marketing with Rebecca Geier back in 2008. Since then, their company has focussed on helping engineering companies uncover their unique voice in the marketplace. As you'll hear in this interview. Sometimes in order to grow your customer base you need to narrowly focus your marketing message.
Links to content mentioned in this episode:
Trew Marketing
Smart Marketing for Engineers – Guide
Seth Godin's Startup School