SmartEtailing 10-Minute Tuesday: 4/18/2023 New HLC warehouse, electric bike survey results, why marketing matters, and of course, cake

Around the Workstand

English - April 18, 2023 15:00 - 16 minutes - 11.7 MB - ★★★★★ - 3 ratings
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Previous Episode: SmartEtailing 10-Minute Tuesday: 4/11/2023 eBike brands, Busy Season Maintenance promo, Automated Emails, $329/mo Marketing Managers, and donuts

Next Episode: SmartEtailing 10-Minute Tuesday: 4/25/2023 National Bike Month content, Square Point of Sale integration, Discounts Deadline, and a bit about how pricing works

HLC opens a new distribution center in Texas which is now available as an option in your site manager settings - Settings > Suppliers > Supplier Sync

Our Supplier Fulfillment/drop-ship partners are up to 5 US suppliers - Trek, Specialized, QBP, J&B, and HLC and 2 Canadian suppliers, Live to Play Sports and HLC. Are you taking advantage of those?

We got quite a few responses to our electric bike survey, thank you! We'll be taking action on many topics in the coming months.

Consistent marketing matters over time. Even when sales are strong, consistent marketing ensures your business gets its share of the pie and minimizes the eventual downward swings in markets, seasonal or otherwise. Keep your website dialed and consider Email Automations to stay top of mind with your customers.

Cake or cupcakes? Frosting ratios and more.

Be sure to email your questions to [email protected]. We read all emails sent and we look forward to hearing from you.

If you're a Workstand client with questions about your subscription, email [email protected] or call 303-527-0676 x 1. If you are not currently a Workstand client with questions about how our programs work, email [email protected].

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Ryan Atkinson, President + Co-Owner
Suzie Livingston, Marketing + Communications
Mark Still, Business Development

We also publish Around the Workstand on our YouTube channel if you'd like to watch while you listen. Here is our Around the Workstand playlist.

If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email mark.s@works...