Untamed
65 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 12 ratingsUntamed is a podcast dedicated to empowering lash artists while showing how much fun it is to be a lash nerd. Each week hosts Cheryl and AnneMarie share their passion for lashes. They discuss challenges, best practices, and what the future holds for the lash industry.
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Episodes
The Power of Community: Normalizing Competition
January 14, 2022 07:59 - 32 minutes - 15 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, Founder and CEO at Untamed Artistry, and AnneMarie Lorenzini, Managing Director at Untamed Artistry, discuss some interesting new perspectives around competitors and the unique benefits they bring to your business. The conversation covers the pros and cons of competition in this industry: How competitors can help grow your business. For example, using competition as material for a thinking and learning exercise. In other words, i...
Working In Your Lash Biz vs On Your Lash Biz
January 07, 2022 05:00 - 37 minutes - 17.1 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, Founder and CEO at Untamed Artistry, and AnneMarie Lorenzini, Managing Director at Untamed Artistry, discuss the difference between working in your business versus working on your business. It’s important to know the difference because while we like to think it’s our lash artistry that brings our clients back, that is only part of it. The truth is that it’s the whole experience that makes our clients return. Discover: The differ...
Working In Your Biz vs On Your Biz
January 07, 2022 05:00 - 37 minutes - 17.1 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, Founder and CEO at Untamed Artistry, and AnneMarie Lorenzini, Managing Director at Untamed Artistry, discuss the difference between working in your business versus working on your business. It’s important to know the difference because while we like to think it’s our lash artistry that brings our clients back, that is only part of it. The truth is that it’s the whole experience that makes our clients return. Discover: The differ...
Creating With Intention: An Interview With Maven Artistry
December 31, 2021 09:00 - 48 minutes - 66.1 MBIn this episode of Untamed by Untamed Artistry, Trina Dial, Chief Executive Officer at Maven Artistry, talks about creation and solving problems with a product line. Maven Artistry develops and sells innovative beauty products and is known as an expert in lash artistry education. What’s particularly fascinating about this business is that Trina has not followed the typical “success blueprint” to achieve success. Instead, she’s deliberately chosen the path of doing most of the business acti...
How To Show Yourself a Little Self Love
December 24, 2021 09:00 - 45 minutes - 62.8 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, founder and CEO at Untamed Artistry and AnneMarie Lorenzini, Managing Director at Untamed Artistry, make themselves vulnerable by sharing their own experiences about mental health and self-care. Since there is a direct correlation between self-care and good mental health—and that direct correlation is demonstrated in productivity and building healthy relationships—it’s an important topic to ensure your success as a lash artist. L...
Gain More Revenue Through Client Retention
December 17, 2021 09:00 - 39 minutes - 18.3 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, founder and CEO, and AnneMarie Lorenzini, Managing Director, both at Untamed Artistry, share their combined knowledge of how to gain more revenue in your lash artist business by deepening relationships with the clients that you already have. It’s less expensive than acquiring new ones, and it’s also more effective. Most lash artists put in a lot of energy trying to convince people who are not customers to come and become customers...
Gain More Revenue by Deepening Existing Client Relationships
December 17, 2021 09:00 - 39 minutes - 18.3 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, founder and CEO, and AnneMarie Lorenzini, Managing Director, both at Untamed Artistry, share their combined knowledge of how to gain more revenue in your lash artist business by deepening relationships with the clients that you already have. It’s less expensive than acquiring new ones, and it’s also more effective. Most lash artists put in a lot of energy trying to convince people who are not customers to come and become customers...
Cheryl's Controversial Opinion on Content Creation
December 10, 2021 09:00 - 37 minutes - 17.1 MBIn this episode of Untamed by Untamed Artistry, Cheryl Peng, founder and CEO at Untamed Artistry, discusses her industry peeve: content that does not portray either the lash industry or lash businesses in a good light. She realizes this is mostly unintentional and is simply about not understanding the negative ramifications of it. Cheryl recounts her favorite statement: “I don't remember what you said. But I remember how you made me feel.” All content has a tone that conveys an emotion to t...
Holiday Season Time Management Hacks
December 03, 2021 09:00 - 43 minutes - 19.9 MBAt this time of the year, lash artists are busier than ever. In this episode of Untamed by Untamed Artistry, Cheryl Peng, founder and CEO of Untamed Artistry, interviews AnneMarie Lorenzini, Managing Director at Untamed Artistry, who over the years has invested a lot of time learning time management skills. Learn about the tips and tricks that will help you put your best foot forward, and get the best out of your lash artistry life: The percentage of revenue that increases during holiday t...
Holiday Season Time Management Hacks for Lash Artists
December 03, 2021 09:00 - 43 minutes - 19.9 MBAt this time of the year, lash artists are busier than ever. In this episode of Untamed by Untamed Artistry, Cheryl Peng, founder and CEO of Untamed Artistry, interviews AnneMarie Lorenzini, Managing Director at Untamed Artistry, who over the years has invested a lot of time learning time management skills. Learn about the tips and tricks that will help you put your best foot forward, and get the best out of your lash artistry life: The percentage of revenue that increases during holiday t...
From Surviving to Thriving This Busy Holiday Season
November 26, 2021 09:00 - 18 minutes - 25 MBIn this episode of Untamed, the team: AnneMarie Lorenzini, Managing Director; Sydney Nanton, Marketing and Media Manager; and Mackenzie Unsworth, Lash Artist and Quality Control Specialist, share their best tips to survive and thrive in the fast-approaching busy holiday season. You’ll love these tips because they provide solutions to the biggest pain points of busy lash artists during the holiday season. Tips include: Marketing strategies such as automation tools that not only save you tim...
Building a Digital Audience with Sydney Nanton
November 19, 2021 11:03 - 29 minutes - 13.6 MBIn this episode of Untamed—a show dedicated to empowering lash artists—Sydney Nanton, marketing and media manager of Untamed Artistry, shares tips around content creation and website engagement. A jam-packed session, find out more about: The definition of content (a media asset that you produce: podcasts, social media posts, blog posts, and so on). Why content creation is critical for your lash business, and a few tips to reduce content overwhelm: Use a schedule to plan your content beca...
Untamed Artistry Turns Two!
November 15, 2021 09:00 - 46 minutes - 21.3 MBIn this episode of Untamed, it’s the two-year anniversary of Untamed Artistry. This celebratory interview with Cheryl Peng, CEO and founder of Untamed Artistry, provides a backdrop to the beginning of a unique brand that’s already engraved its mark on the lash industry. Cheryl—raw, open, and unfiltered—shares her aspirations, and how being a “misfit” influenced the mission of the brand. The show takes a fascinating look at how a business came to life and at the same time, the interview is ...
Solo Lash Artist Essentials
November 02, 2021 04:00 - 49 minutes - 39.3 MBHosts Cheryl Peng and AnneMarie Lorenzini invite you to join them for the Untamed podcast! A show dedicated to empowering lash artists. In this very first episode, Cheryl and AnneMarie share with you the top categories of education that are important to prioritize besides your lash technique and which are not promoted very well in the lash industry. Cheryl is the Founder and CEO of Untamed Artistry. She built her themed artistry business into a seven-figure brand in less than a year, and di...
All Lash Nerds Are Welcome!
October 14, 2021 18:48 - 3 minutes - 3.2 MBIt’s happening! Hosts Cheryl Peng and AnneMarie Lorenzini invite you to join them for the Untamed podcast! A show dedicated to empowering lash artists. In this introductory episode, Cheryl and AnneMarie share their best resources and information so that you can become a more successful lash artist and business owner. A bit about your hosts: Cheryl Peng is the CEO and founder of Untamed Artistry and a self-proclaimed #lashnerd, obsessed with anything and everything lashes. Coming from a car...