Unscalable artwork

Why Short-Term Hacks Don't Lead To Long-Term Wins with Eric Siu

Unscalable

English - July 26, 2021 23:00 - 27 minutes - 18.6 MB - ★★★★★ - 2 ratings
Entrepreneurship Business entrepreneurship bootstrapping startups marketing social media founders indiehackers self-funded Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


Eric is a successful marketer, investor, and businessman.  He recently released the book Leveling Up, where he shares a fun new approach to unlocking your potential for greatness.

In this episode, Eric talks about:

How he famously bought his agency for $2Why he tries to view business with a long-term lensHow he evaluates investment opportunitiesWhether SEO is still relevantThe future of advertisingHow to stand out in an incredibly crowded marketThe marketing channels that have led to his biggest successes

Plus, Eric shares the secret he uses to scale his content production across so many different channels.

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Mentioned on the show

MicroAcquireThe Snowball: Warren Buffet and the Business of LifeBuy Then Build: How Acquisition Entrepreneurs Outsmart the Startup GameHBR Guide to Buying a Small Business: Think Big, Buy Small, Own Your Own CompanyThe Messy Marketplace: Selling Your Business in a World of Imperfect Buyers Agile M&A: Proven Techniques to Close Deals Faster and Maximize ValueEric on The Pump PodcastPeople Analyzer

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Eric is an incredibly successful marketer, investor and businessman.  He is also the chairman of the agency, Single Grain and has worked with companies such as Amazon, Uber and Salesforce. Eric hosts two podcasts, Marketing School with Neil Patel, and Leveling Up. 

Order Eric's new book at Leveling Up or connect with him on Twitter and Instagram

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