Clean Beauty, Ayurveda and Ingredient Storytelling with Akash Mehta and Laila-Jean Washington

Natural beauty remedies have strong roots in cultures from the Global South, long before the commercialisation from the household cosmetics companies we know today. From argan and coconut oils, shea butter and ayurvedic remedies, the assorted use of these raw ingredients has often been a way for black and brown people to create their own clean products, where the big brands and retailers failed to deliver.

During the national lockdown with many of our go-to beauty retailers deemed "non-essential", postage delays, and arguably more time on our hands there is more reason for us to try and create our own treatments. We are joined by founders Akash Mehta of Fable & Mane and Laila-Jane Washington AKA "Neffy FroFro" of Wildseed Botanicals to discuss the power of ingredient storytelling, natural beauty remedies, and rituals linked to their cultural roots.

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Akash Mehta

https://www.instagram.com/mehta_a/

https://www.instagram.com/fableandmane/

Laila-Jean Washington

https://www.instagram.com/neffyfrofro/

https://www.instagram.com/wildseedbotanicals/

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