Interview: The Great Brand Debate: Insource or Outsource?
Unpacking the Digital Shelf
English - November 19, 2020 14:15 - 47 minutes - 43.8 MB - ★★★★★ - 63 ratingsManagement Business Marketing digital shelf b2b amazon ecommerce dam enhanced content pxm retail b2c target Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How Much of the Consumer Experience Should You Own?
Next Episode: What's a Brand Advertiser to Do?
The omnichannel marketing world is in a state of continual change — from new channels and the explosion of retailer ad platforms to shifting logistics and operational challenges. In this webinar recording, Peter joins ecomemrce leaders Melissa Burdick, John Denny, Macarena Herrera, and Jim Morgan, who will give you the tools for deciding between insourcing or outsourcing for your organization.