Interview: Digital Innovation and Commerce in B2B, with Gireesh Sahukar, VP of Digital at Dawn Foods

Unpacking the Digital Shelf

English - February 01, 2021 12:00 - 43 minutes - 39.9 MB - ★★★★★ - 63 ratings
Management Business Marketing digital shelf b2b amazon ecommerce dam enhanced content pxm retail b2c target Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

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In 2018, Dawn Foods, a 100 year old, family-owned bakery ingredient manufacturer, made the strategic decision to invest in delivering a best-in-class digital experience for its customers. Gireesh Sahukar, their VP of Digital, joined Justin King and Peter Crosby to lay out their ongoing journey to digital and commerce success.