Interview: Achieving profitability on Amazon with Mark Power, CEO and Founder of Podean
Unpacking the Digital Shelf
English - July 30, 2020 13:00 - 33 minutes - 31 MB - ★★★★★ - 63 ratingsManagement Business Marketing digital shelf b2b amazon ecommerce dam enhanced content pxm retail b2c target Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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As the importance of Amazon as both a sales channel and marketing channels continues to rise, it is critical that brand executives focus on how to achieve profitability on the world’s largest retailer. Mark Power, founder, and CEO of Podean Marketplace Marketing joins Peter and Rob to talk about the need to invest in the analysis, data, and actions to make Amazon a profitable channel.