UP396 Wedge Issues - Overthinking the Golf Business with Iain Carter
Unofficial Partner Podcast
English - May 28, 2024 10:00 - 52 minutes - 36.2 MB - ★★★★★ - 15 ratingsSports Business Management sport business sports business sports marketing media finance soccer leadership decision making advertising Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Wedge Issues is a new series focused on the business of golf.
Our first guest is the BBC's voice of golf Iain Carter, who leads the corporations coverage of the sport across audio and online at a time of unprecedented upheaval.
The traditional men's game has been attacked by LIV Golf, backed by Saudi's PIF money, which is attempting to disrupt the monopolies enjoyed by the PGA and European Tours.
Carter has had a ringside seat from which to study the power games, greed and political machinations of the past three years, which he reveals in a new book Golf Wars: LIV and Golf's Bitter Battle for Power and Identity.
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