S8E20 - To Bleep Or Not To Bleep: Vulgar Trademarks
Under the Influence with Terry O'Reilly
English - May 16, 2019 00:09 - 27 minutes - 25.1 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S8E19 (Archive) - Selling The Dream: Real Estate Advertising (An Encore Presentation)
Next Episode: S8E21 (Archive) - Brand Envy 2019
This week, we look at the use of profanity in marketing and the resulting upsurge in Vulgar Trademarks. Four-letter words aren’t just sought out by small, feisty companies looking for attention anymore, but by some of the largest advertisers in the world. Is it obscene, or is it free speech? These days, I swear it’s hard to tell.
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