S8E09 (Archive) - Unwitting Endorsers
Under the Influence with Terry O'Reilly
English - February 28, 2019 00:09 - 27 minutes - 25.3 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S8E08 - Putting The Woo In Hollywood: Marketing The Movies
Next Episode: S8E10 (Archive) - Distress Purchases
From the Digital Box Set: This week, we explore the world of Unwitting Endorsers. Sometimes a celebrity is featured in an advertising campaign without his or her knowledge or permission. There's no denying the pull of celebrity, but a brand is a legal pro
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