S7E08 - Kentucky Fried Brand Myths
Under the Influence with Terry O'Reilly
English - February 23, 2018 00:06 - 27 minutes - 24.8 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S7E07 (Archive) - Comic Book Ads
Next Episode: S7E09 (Archive) - Celebrities: Living To Tell The Tales
This week, we debunk urban brand myths. Myths that live on as assumed facts in marketing textbooks, MBA courses, endless business seminars and dinner parties. It's easy to accept rumours as truth because they're usually dramatic and juicy. But many of the myths you’ve heard and maybe even passed along are actually...untrue.
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