S6E10 (Archive) - The Odd Couple: Unlikely Marketing Collaborations
Under the Influence with Terry O'Reilly
English - March 10, 2017 00:09 - 27 minutes - 24.8 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S6E09 (Archive) - The Elephant In The Room: Humane Marketing vs. Profit
From the Digital Box Set: In this episode, we look at what happens when seemingly unrelated companies decide to partner up. By pooling their resources and, more importantly, by leveraging each other's strengths, unlikely brands collaborate to achieve much
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