S2E14 (Archive) - Famous Marketing Blunders

Under the Influence with Terry O'Reilly

English - April 06, 2013 23:07 - 27 minutes - 25.3 MB - ★★★★★ - 426 ratings
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Previous Episode: S2E12 (Archive) - Selling Danger

Next Episode: S2E15 (Archive) - Game Shows As Marketing

From the Digital Box Set: Along with the most famous marketing blunder of all time - the Edsel - we'll look at what caused Coke to make the mistake of changing their fabled formula, how a company actually went out of business by promising a product improv

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