S1E22 (Archive) - LGBTQ Advertising: Chasing The Pink Dollar
Under the Influence with Terry O'Reilly
English - June 02, 2012 23:06 - 27 minutes - 25.2 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S1E21 (Archive) - Books, Books, Books
Next Episode: S1E23 (Archive) - It's The Little Things
From the Digital Box Set: The gay community will spend over $800B this year. A large percentage are affluent, hip and trendsetting, yet the advertising industry took decades to market to them. This week, we look at L.G.B.T.Q - or Lesbian, Gay, Bi-Sexual,
Hosted on Acast. See acast.com/privacy for more information.