S1E08 (Archive) - The Marketing Genius of Steve Jobs, Part 2

Under the Influence with Terry O'Reilly

English - February 26, 2012 00:03 - 27 minutes - 25.3 MB - ★★★★★ - 426 ratings
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Previous Episode: S1E07 (Archive) - The Marketing Genius of Steve Jobs, Part 1

Next Episode: S1E09 (Archive) - Movie Marketing

From the Digital Box Set: This is part two of our look at Steve Jobs the marketer. This episode traces his triumphant return to Apple after being banished for 12 years and his bold choice to release advertising that suggested Apple was on the cusp of grea

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