Long Overdue: The Creative Boom of Library Marketing (Encore)
Under the Influence with Terry O'Reilly
English - April 01, 2023 15:45 - 27 minutes - 24.9 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Touch The Pickle: Marketing Gender Equality
Next Episode: Hard Days & Golden Knights: The World of Brand Twins
This week, we look at the ways libraries market themselves. If you think libraries are quiet, you’ve got another thing coming. We’ll talk about a library video series that played like a TV cop show - and - we’ll look at library wars - when libraries battle each other on social media.
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