#6: How the 1st Ever Coconut Milk Ice Cream, NadaMoo!, Earned Its Way Into the Freezer Aisle

UMAI Social Circle

English - October 21, 2020 14:01 - 56 minutes - 104 MB
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Previous Episode: #5: Kettle & Fire Mukbang, Their Unique Approach to Increasing Average Order Value

Next Episode: #7: Pabst Brewing Brand Director on Climbing The CPG Ladder

In 2005, @nadamoo seriously shook up the frozen dessert market with the first ever dairy-free coconut milk ice cream. 🥥🚫🐄

Not long after, CEO @nadamoodan joined the team - re-working his mechanical engineering skills to put their books in order and become a chief problem solver as the company expanded to the well-known CPG brand 🍦 it is today.

We chat flavors, seasonal SKUs, expansion to Canada, and so much more in our latest episode.

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