#30 Define, Align and Activate a Killer Brand Strategy with Katie Mleziva

UMAI Social Circle

English - July 27, 2022 16:40 - 38 minutes - 71.7 MB
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Previous Episode: #29 The Good Audit Episode 4: The Cumin Club with The Rind PR

Next Episode: #31 Creatively Marketing your Herbal Brand while adhering to Regulations with Zoë and Summer

Independent Brand Strategist, Katie Mleziva left the corporate world after working with brands like American Girl and Kraft Foods to pursue her own entrepreneurial journey as an independent Brand Strategist working with smaller more natural food businesses and farms. She joins UMAI Social Circle podcast to chat about why brand strategy is paramount and dives into detail on her three-pronged strategy for brand success. Let’s get into it!