UI Breakfast: UI/UX Design and Product Strategy
355 episodes - English - Latest episode: 15 days ago - ★★★★ - 124 ratingsJoin us for exciting conversations about UI/UX design, SaaS products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today.
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Episodes
Episode 281: Designing for Maps with Loren Baxter
April 05, 2024 07:00 - 34 minutes - 33.5 MBWhat should you consider when using map components in your product? Our guest today is Loren Baxter, lead designer for Felt Maps. You’ll learn how to start thinking in terms of maps, how to approach UX interactions and animations, what types of information can be included, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Felt Google My Maps — simple tool for designing...
BDTP. Pricing and Packaging for SaaS with Dan Balcauski
March 22, 2024 07:00 - 44 minutes - 41 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Dan Balcauski, founder and chief pricing officer at Product Tranquility. You'll learn what department should own the pricing function, how often you should revisit pricing, why you shouldn’t A/B test your pricing, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Product Tranquility Follow Dan on LinkedIn SaaS Scaling Secrets — Dan’s podcast Thanks for li...
Episode 280: User Interviewing Techniques with Steve Portigal
March 08, 2024 07:00 - 50 minutes - 48.5 MBReady to learn tricks of the trade from professional user researchers? Our guest today is Steve Portigal, user research consultant and author of Interviewing Users. You’ll learn how to prepare for a user interview, what your interview guide should contain, behavior cues to look out for, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Interviewing Users — Steve’s book ...
BDTP. Running a Portfolio of Products with Tim Schumacher
February 23, 2024 07:00 - 34 minutes - 31.8 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Tim Schumacher, co-founder and CEO of saas.group. You'll learn how they developed their acquisition model, the importance of setting up central teams for operative tasks, why founders need to think about successors, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes saas.group — Tim’s company UI Breakfast Episode 135: Multi-Product Portfolio Model for SaaS w...
Episode 279: Managing Personal Knowledge with Jorge Arango
February 09, 2024 07:00 - 34 minutes - 33.9 MBWhat are the three principles of taking and managing notes? Our guest today is Jorge Arango, an information architect, author, and educator. You’ll learn about the evolution of knowledge management tools, how digital note-taking systems have extended our capabilities, why you should choose the right tools for different types of notes, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts...
BDTP. QA in Email Marketing with Michael Wilding
January 26, 2024 07:00 - 25 minutes - 23.8 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Wilding, a marketing automation architect. You'll learn how QA is done in larger organizations, why creating a base template is important, how to do QA on your workflows, and how to test your emails using different methods. Please head over to the episode page for the detailed recap and key takeaways. Show notes DEPT® — Michael’s place of work Litmus, Email on Acid — template testing tools Postman...
Episode 278: Product Management with Benjamin Humphrey
January 12, 2024 07:00 - 46 minutes - 44.9 MBWhat does successful product management look like for a bigger team? Our guest today is Benjamin Humphrey, co-founder and CEO of Dovetail. You’ll learn why designers hold more product management power at Dovetail, how product knowledge is shared across their team, why product marketing is important, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Dovetail Follow Benj...
BDTP. Proven Ideas for A/B Testing with Sahil Patel
December 22, 2023 07:00 - 31 minutes - 28.7 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Sahil Patel, CEO of Spiralyze. You'll learn why you should get inspiration from the tests run by other companies, how early you should invest in A/B testing, where to use disruptions in your website design, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Spiralyze Connect with Sahil on LinkedIn Thanks for listening! If you found the episode useful, pleas...
Episode 277: Designing for Technical Domains with Ridhima Gupta
December 08, 2023 07:00 - 38 minutes - 37.7 MBHow can designers gain domain knowledge while working on a highly technical product? Our guest today is Ridhima Gupta, lead product designer at Databricks. You’ll learn how to work with deeply technical stakeholders, why it’s okay to admit when you don’t understand something, their product development process at Databricks, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Not...
BDTP. Community-led Growth with Lloyed Lobo
November 17, 2023 07:00 - 45 minutes - 41.7 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Lloyed Lobo, co-founder of Boast.ai and author of From Grassroots to Greatness. You'll learn about the four stages companies go through to become a global phenomenon, the values for building a sustainable community-led business, how to nurture brand evangelists, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes From Grassroots To Greatness — Lloyed’s new boo...
Episode 276: Customer Satisfaction with Debbie Levitt
November 03, 2023 07:00 - 34 minutes - 34.1 MBHow do you measure customer satisfaction in a complex customer journey? Our guest today is Debbie Levitt, “The Mary Poppins of UX and CX” and author of Customers Know You Suck. You’ll learn how customer satisfaction relates to customer loyalty, why you should measure satisfaction qualitatively and quantitatively, how you can better capture and understand customer frustration, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow ...
BDTP. Automated Webinars with Melissa Kwan
October 20, 2023 07:00 - 24 minutes - 22.7 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Melissa Kwan, co-founder and CEO of eWebinar. You'll learn the difference between live-first and automated webinar solutions, why you should be honest with your prospects, how you can make your on-demand demo effective, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes eWebinar — Melissa’s product Zoom, Livestorm, Demio — popular tools for live webinars Ho...
Episode 275: Design for Learning with Jenae Cohn
October 06, 2023 07:00 - 35 minutes - 34.5 MBWhat should you consider when designing a learning process? Our guest today is Jenae Cohn, the author of Design for Learning. You’ll learn the motivation behind writing the book, how to choose the right format for your training, what interaction formats work best for different group sizes, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Design for Learning — a book by...
BDTP. Marketing for All-in-one Platforms with Geoff Roberts
September 22, 2023 07:00 - 41 minutes - 38.1 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Geoff Roberts, co-founder of Outseta. You'll learn about their special approach to SEO, why you should sometimes prioritize resonance over reach, the importance of narrowing down on your audience, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Outseta — Geoff’s product Basecamp, HubSpot — popular all-in-one products Follow Geoff on Twitter and LinkedIn ...
Episode 274: Research Ops with Kate Towsey
September 08, 2023 07:00 - 37 minutes - 36.3 MBHow can we better support research teams? Our guest today is Kate Towsey, research ops guru and the author of Research That Scales. You’ll learn when it’s time to invest in research ops, how to scale research teams, what library science can contribute to the field, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Research That Scales — Kate’s book Respondent, User Int...
BDTP. Lifecycle Marketing with Nout Boctor-Smith
August 25, 2023 07:00 - 40 minutes - 37.8 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Nout Boctor-Smith, growth marketing consultant at Nine Lives Digital. You'll learn the difference between B2C and B2B lifecycle marketing, why customer centricity is important, how to market to sensitive audiences, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Nine Lives Digital What is Product-led Growth? The Ultimate Guide to Account-Based Marketing ...
Episode 273: Publishing Options for Design Books with Louis Rosenfeld
August 11, 2023 07:00 - 45 minutes - 43.8 MBWhat publishing options are available to first-time authors writing about design? Our guest today is Louis Rosenfeld, founder of Rosenfeld Media and co-author of multiple books on information architecture. You’ll learn about his motivation for establishing his publishing company, how they help book authors develop their ideas, how compensation works in different publishing scenarios, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and...
BDTP. Marketing for Humans with Sarah McCredie
July 28, 2023 07:00 - 31 minutes - 29.2 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Sarah McCredie, director of product marketing at Recurly. You'll learn what marketing for humans is, which brands are nailing it, why you shouldn’t be afraid to rebrand, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Recurly — Sarah’s place of work Glossier — one of direct-to-consumer pioneers in human marketing Slack — an example of human branding in S...
Episode 272: User Respect with Christina Nguyen White
July 21, 2023 07:00 - 38 minutes - 37.4 MBIn the world of business goals and KPIs, how do we make space for user respect? Our guest today is Christina Nguyen White, Vice President of Design at Loom. You’ll learn the definition of user respect, how Loom leveraged user respect to redesign their desktop app, how they help users who are not exactly comfortable with videos, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show...
BDTP. Re-engagement Emails with Tim Hart
July 14, 2023 07:00 - 29 minutes - 27.3 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Tim Hart, senior email developer at Response Labs. You'll learn what incentives you can offer to reactivate subscribers, what engagement metrics matter the most, how often you should be pruning your email list, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Response Labs Email Geeks Connect with Tim on LinkedIn Thanks for listening! If you found the ep...
Episode 271: Wireframing for Everyone with Leon Barnard
July 07, 2023 07:00 - 30 minutes - 29.7 MBIs there “one best way” to use wireframes in your design process? Our guest today is Leon Barnard, education team lead at Balsamiq and co-author of Wireframing for Everyone. You’ll learn about their journey of writing the book, how they think about wireframes as industry insiders, the different phases and types of wireframing, tips on asking and giving feedback, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, ...
BDTP. Customer Acquisition Strategies with Farzad Rashidi
June 30, 2023 07:00 - 42 minutes - 39.2 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Farzad Rashidi, co-founder of Respona. You'll learn how they grow and convert their website traffic, how to help your landing pages rank, what content promotion strategies work best, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Respona — Farzad’s tool UI Breakfast Episode 167: Designing Effective Presentations with Payman Taei Semrush, Ahrefs, Moz — F...
Episode 270: Prototyping for Mobile with Dan LaCivita
June 23, 2023 07:00 - 31 minutes - 31.1 MBCan you design a mobile app using a mobile app? Our guest today is Dan LaCivita, co-founder and co-CEO of Play. You’ll learn about their motivation for building Play, how their tool helps designers during high-fidelity phases, how they’re building trust in the industry, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Play — Dan’s product Check out Play’s YouTube chan...
BDTP. Prioritizing Engineering Resources with Phil Alves
June 16, 2023 07:00 - 38 minutes - 35.9 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Phil Alves, founder of DevSquad and DevStats. You'll learn how to prioritize feature development, how to take care of your developers’ well-being, what non-technical founders should know, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes DevSquad — Phil’s consultancy DevStats — Phil’s product Shape Up — a book by Ryan Singer UI Breakfast Podcast Episode 2...
Episode 269: Two Hour Design Sprints with Teresa Cain
June 09, 2023 07:00 - 43 minutes - 42.1 MBCan you get the benefits of design sprints in less time? Our guest today is Teresa Cain, author of Solving Problems in 2 Hours. You’ll learn about why she decided to condense the traditional sprints, what problems can be solved using this format, how to avoid bias in decision-making, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Solving Problems in 2 Hours — Teresa’...
BDTP. Virality & Word of Mouth with Gaurav Vohra
June 05, 2023 07:00 - 42 minutes - 39.3 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Gaurav Vohra, a startup advisor and a member of the founding team at Superhuman. You'll learn why they decided to focus on a specific set of channels, the mechanics of virality, how you can measure it in the early stages, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Superhuman — Gaurav’s company Traction — a book by Gabriel Weinberg and Justin Mares W...
Episode 268: UI Typography with Oliver Schöndorfer
May 26, 2023 07:00 - 50 minutes - 48 MBWhy do details matter so much in product typography? Our guest today is Oliver Schöndorfer, a UI designer, typography consultant, and YouTuber. You’ll learn how to select a typeface for your software project, whether your logo should use the same font as your product, why you always need to consider the line length, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Pimp...
BDTP. Using Swag to Grow Your SaaS Brand with Scott Markovits
May 19, 2023 07:00 - 46 minutes - 43.7 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Scott Markovits, fractional COO and startup mentor. You'll learn how swag supplements your marketing strategy, when it’s best to offer swag, why you should be thoughtful about selecting physical items, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes InVision — Scott’s previous place of work Threadbird Cotton Bureau Fathom Analytics Follow Scott on Twit...
Episode 267: Content Testing with Erica Jorgensen
May 12, 2023 07:00 - 41 minutes - 39.8 MBHow can content testing save you time down the road? Our guest today is Erica Jorgensen, author of Strategic Content Design. You’ll learn how to approach content testing, what exactly you should test, why your test audience matters, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Strategic Content Design — a book by Erica Jorgensen Amazon, Microsoft, Chewy — Erica’s ...
BDTP. Personal Motivation in B2B SaaS with Sofia Quintero
May 05, 2023 07:00 - 52 minutes - 48.9 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Sofia Quintero, the founder of Collie and previously the founder of EnjoyHQ. You'll learn the lessons she learned from building EnjoyHQ, how you can get customers to open up to you, why you should ask why their project may fail, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Collie — Sofia’s new product, a tool for engineering teams EnjoyHQ — Sofia’s pre...
Episode 266: Driving Change with Maria Giudice
April 28, 2023 07:00 - 39 minutes - 38.2 MBHow can designers show up as changemakers? Our guest today is Maria Giudice, founder, executive coach, and co-author of Changemakers. You’ll learn about the inspiration behind the book, the different foundations for success when trying to drive change, potential roadblocks, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Changemakers — a book by Maria Giudice and Chri...
BDTP. SaaS Brand Architecture with Karrie Sanderson
April 21, 2023 07:00 - 40 minutes - 37.8 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Karrie Sanderson, a marketing executive and former chief marketing officer at Typeform. You'll learn about the work that goes into branding, why branding also involves internal education, how to stay on brand when you’re scaling, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Typeform, Smartsheet — Karrie’s previous employers Uncovering Customer Insights...
Episode 265: Designing for Families with Nathalie Stratton
April 14, 2023 07:00 - 30 minutes - 30.4 MBWhen designing for both adults and children, what aspects do you need to consider? Our guest today is Nathalie Stratton, the co-founder and head of product at Hearth Display. You’ll learn the story behind their product, how they researched users in different age groups, how the team approached prototyping and testing, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes He...
BDTP. Managing SaaS Growth with Asia Orangio
April 07, 2023 07:00 - 42 minutes - 39.8 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Asia Orangio, founder and CEO of DemandMaven. You'll learn why selecting your North Star KPI is crucial, how to pick , how to handle pricing experiments, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes DemandMaven — Asia’s company Hacking Growth — a book by Sean Ellis and Morgan Brown Sprint — a book by Jake Knapp, John Zeratsky, and Braden Kowitz North...
Episode 264: Ecommerce Branding with Abbey McGrew
March 31, 2023 07:00 - 40 minutes - 38.9 MBWhat goes into a successful ecommerce branding project? Our guest today is Abbey McGrew, the founder and creative director of Wayfarer Design Studio. You’ll learn about the work that goes into creating and testing out packaging design, the challenges they encounter with packaging mockups, how they determine the prices for projects, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. ...
Episode 263: Sharing Work in Progress with Brian Lovin
March 24, 2023 07:00 - 39 minutes - 38.1 MBWhat value can designers get from sharing their work in progress? Does it outweigh the fears? Our guest today is Brian Lovin, the founder of Campsite. You’ll learn about Brian’s motivation for creating the platform, how peer feedback improves the design process, the anxiety that keeps designers from sharing outside their team, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show ...
Episode 262: Growth Design with Brent Palmer
March 17, 2023 07:00 - 33 minutes - 32.5 MBHow does product design relate to the company’s growth goals? Our guest today is Brent Palmer, the product design manager at Mixpanel. You’ll learn about their shaping process, how their design team contributed to the development of their new pricing, how to deal with cross-functional teams, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Mixpanel Shape Up — a book b...
Episode 261: Storytelling in Marketing with Rebecca L. Weber
March 10, 2023 07:00 - 44 minutes - 42.6 MBHow can storytelling help us achieve marketing goals? Our guest today is Rebecca L. Weber, a journalist and writing coach. You’ll learn how to use stories in different situations, why you should keep an idea bank, tips for overcoming the anxiety over writing, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes The Writing Coach Podcast with Rebecca L. Weber The Hero’s Jo...
BDTP. Software Pricing Design with Chris Mele
March 03, 2023 07:00 - 1 hour - 60.3 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Chris Mele, the managing partner at Software Pricing Partners. You'll learn what happens behind-the-scenes of enterprise pricing, what value-based selling really is, the problem with pricing tiers, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Software Pricing Partners The three worst B2B SaaS pricing errors – and how to avoid them Thanks for listening...
Episode 260: Managing the Design Process with Paul Boag
February 27, 2023 07:00 - 1 hour - 57.6 MBThere’s so much more to the design craft than just designing. How can you work harmoniously with stakeholders in a project? Our guest today is Paul Boag, a CRO expert. You’ll learn how to involve clients in the design process, how to communicate your design to different stakeholders, how to deal with committees, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Boagworl...
BDTP. Uncovering Customer Insights Using JTBD with Aggelos Mouzakitis
February 17, 2023 07:00 - 51 minutes - 48.1 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Aggelos Mouzakitis, a retention-focused B2B SaaS head of growth. You'll learn about the main metric that proves product-market fit, how they used customer segmentation in the process, how to improve your JTBD interviews, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes headofgrowth.io — Aggelos’ consultancy Whereby — the case study we’re talking about Wha...
Episode 259: Designing Services vs Products with Justin Zalewski
February 10, 2023 07:00 - 38 minutes - 37.4 MBHow can services improve and expand our product experience? Our guest today is Justin Zalewski, director of product design and strategy at Studio Science. You’ll learn their framework for figuring out customer pains, how to establish the balance between self-serve and done for you, how to test your design service prototype, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Not...
BDTP. SaaS Metrics from $0 to $100M MRR with Sid Jain
February 03, 2023 07:00 - 37 minutes - 34.2 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Sid Jain, senior research analyst at ChartMogul. You'll learn about the two overarching categories of metrics, what high and low frequency metrics are, why you should use segmentation and cohorts when analyzing data, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes ChartMogul – Sid’s place of work GitLab KPI Jamin Ball SaaS Metrics that matter to Investo...
Episode 258: Data-driven Design Systems with Berk Çebi
January 27, 2023 07:00 - 32 minutes - 31.7 MBHow can you measure the success of your design system? Our guest today is Berk Çebi, co-founder and Chief Product Officer at Zeplin. You’ll learn what a design system is, how their customer interviews led to a new product, when you should start investing in design documentation, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Zeplin — Berk’s product Omlet.dev — their...
BDTP. Data Activation for SaaS with David Sepulveda
January 20, 2023 07:00 - 33 minutes - 31.1 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to David Sepulveda, Head of Data at Kumospace. You'll learn why data analysts need to work closely with research and product teams, how to distinguish correlation from causation, how much data you need to track, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Kumospace – David’s place of work dbt logic The cupcake approach by Intercom Towards Data Science ...
Episode 257: White-hat CRO with Paul Boag
January 13, 2023 07:00 - 48 minutes - 46 MBCan you improve conversion rates ethically, without deceptive tricks? Our guest today is Paul Boag, a CRO expert. You’ll learn about the negative impacts of using dark patterns, how to promote ethical decisions in your organization, why supporting evidence is so important for designers, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Boagworld — Paul’s website and pod...
BDTP. Creative SEO for SaaS with Monica Lent
January 06, 2023 07:00 - 45 minutes - 42.7 MBToday we have another episode of Better Done Than Perfect. Listen in as we talk to Monica Lent, founder of Affilimate. You'll learn about the challenges of SEO in the SaaS space, the importance of link building, how you can go beyond classic articles, how to cut costs on content, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Affilimate – Monica’s SaaS Sanity – Affilimate’s CMS of choice SEO for B2B SaaS with Pawel Grabowski Follow M...
Episode 256: The Business of UX Writing with Yael Ben-David
December 23, 2022 07:00 - 35 minutes - 34.8 MBAs UX writers, how can we go above and beyond to increase our business impact? Our guest today is Yael Ben-David, and author of The Business of UX Writing. You’ll learn about the top challenges in UX writing, the “five letter” framework, Yael’s writing philosophy, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes The Business of UX Writing – Yael’s book A Book Apart – ...
Episode 255: Running a Design Vision Program with Nick Myers
December 16, 2022 07:00 - 38 minutes - 37.3 MBHow exactly do you run a successful design vision program? Our guest today is Nick Myers, VP of Design and Research at Patreon. You’ll learn what a design vision program is, its components, why it’s applicable to any company size, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts. Show Notes Patreon – Nick’s current place of work Cooper, Fitbit, Trulia, Facebook – Nick’s previous ...
Episode 254: Learning to Build with Bob Moesta
December 09, 2022 07:00 - 37 minutes - 36.2 MBWhat essential skills should innovators and entrepreneurs have? Our guest today is Bob Moesta, one of the co-architects of the Jobs to Be Done framework and author of Learning to Build. You’ll learn about the five learnable skills highlighted in his book, his perspective on compromise, why it’s important to understand the progress that people are trying to make, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, ...