![UC Berkeley School of Information artwork](https://is2-ssl.mzstatic.com/image/thumb/Podcasts/v4/f1/46/ea/f146ea1b-010e-5d88-e370-53a857f5ed55/mza_6608955434632957310.jpg/100x100bb.jpg)
TV Live-Tweeter: An Empowered TV Viewer (Kai Huotari)
UC Berkeley School of Information
English - October 17, 2014 10:22 - 52 minutes - 26.8 MB - ★★★★ - 8 ratingsCourses Education Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In his doctoral dissertation, Kai Huotari studied how TV live-tweeting influenced the TV viewing experience. He interviewed 45 live-tweeters and analyzed more than 4,000 TV live-tweets sent in the U.S. in 2011–12. The study identified four distinct groups of users live-tweeting about TV programs (fanatic TV live-tweeters, systematic TV live-tweeters, sporadic TV live-tweeters, and active Twitter users), four main categories of TV live-tweets (courtesy tweets, outlet tweets, selection tweets, and analysis tweets), described several TV live-tweeting practices from preparation practices to reading and writing live-tweets and to the use of Twitter functions, and revealed that a TV live-tweeter is an empowered TV viewer who can, by experientializing live-tweeting into his or her TV viewing, personalize and control his or her TV-viewing experience better than before, express him- or herself more fully, and reach a large enough audience and acceptance for his or her ideas.