Keeping Clients Longer, with Anastasia Bennett
Run a Profitable Gym
English - August 13, 2018 04:00 - 42 minutes - 19.3 MB - ★★★★★ - 61 ratingsEntrepreneurship Business Health & Fitness fitness coaching crossfit business gym marketing ceo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Food For Thought Friday- Are You Telling Your Client’s Story?
Next Episode: Food For Thought Friday- Are you Hindering Your Team?
This week I again ask you the same question as last week: I have two affiliates in front of me, one with 40 clients and one with 400. Who has the better business? The answer is that you can’t possibly know because what matters is profit!
At Two-Brain, we measure only a few metrics which include Profit, Average Revenue per Member (ARM), and Length of Engagement (LEG). This week we dive into LEG by talking with Anastasia Bennett about peak moments, bright spots, firing the wrong clients, and smashing cliques.