Food for Thought Friday - Where Do You Draw the Line?
Run a Profitable Gym
English - October 25, 2019 04:00 - 2 minutes - 1.66 MB - ★★★★★ - 61 ratingsEntrepreneurship Business Health & Fitness fitness coaching crossfit business gym marketing ceo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Two-Brain Radio: Playing the Infinite Game
Food for Thought Friday - Where Do You Draw The Line?
Which is a better business decision: to lump all your specialty classes into your unlimited group rate or to charge for them separately?
Though the former might seem like a great package when it comes to marketing, what it actually does is diminish the value of those services. At the same time, if you ever decide to stop offering a specialty class, your members will feel like they're now paying more for less.