![The Best Small Business Podcast artwork](https://is3-ssl.mzstatic.com/image/thumb/Podcasts113/v4/98/e6/4c/98e64c0d-82ba-88ec-759a-a15c5f0f0150/mza_4411128338642434933.jpg/100x100bb.jpg)
190 - Understanding and Reducing Friction In Your Business
The Best Small Business Podcast
English - May 10, 2021 20:30 - 19 minutes - 27.2 MB - ★★★★★ - 16 ratingsCareers Business business jobs entrepreneurship marketing smallbusiness success work Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Next Episode: 191 - When You Need To Take A Sabbatical
The concept of business friction isn’t new―it’s anything that prevents or dissuades YOUR customers from buying products or services.
For customers, friction can be long wait times on hold, products that are out of stock, or a bad experience with a company’s website. And friction is just as big an impediment to business transactions as it is to consumers.
So if you have FRICTION, you are probably turning away or losing key clients/customers.