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Today we will talk about DIY Online Marketing with Daniel Perryman (http://thelowcarbleader.com/). He's a hospital CEO and running his own podcast. In this episode, Dan fills us in on what works and what doesn't when it comes to website and podcast development and doing your online marketing yourself.

IN THIS EPISODE YOU WILL LEARN:

* How podcasts can open doors for just about anyone. (I can personally vouch for this!)
* How just asking for what you want can have some incredibly positive outcomes. Daniel illustrates how he approached some high-profile people and asked them for what he wanted... and, surprisingly, got it.
* Figuring out what to outsource and what to handle yourself. Daniel walks us through his experiences with freelancing websites and agencies, and why he decided to handle some of the content creation himself.
* The importance of asking yourself “What's the reason?” Daniel comments on the value of developing a goal and sticking to tasks that help further it.
* Daniel illustrates why building good content and followers should come before selling, and why you should avoid overselling.