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Stop Guessing What Your Customer Wants To Hear with Katelyn Bourgoin
Top Of Mind with Stewart Hillhouse
English - September 30, 2020 11:00 - 38 minutesMarketing Business Society & Culture marketing branding growth Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Level-Up Your Content Repurposing Game with Amber Khan
Whoever gets closer to the customer, wins. Katelyn Bourgoin joins Stewart Hillhouse to explain how to get inside the mind of your customer to really understand what they need.
In this episode, Katelyn and Stewart discuss:
• Why You Should Be Talking with Your Buyers (And Not Your Prospects)
• The Most Common Barriers Keeping People From Doing Customer Research
• Her Exact Gameplan If You Only Have 30 Minutes With A Buyer
• And So Much More
Katelyn Bourgoin is a customer-obsessed marketer and the founder of Customer Camp.
Twitter: https://twitter.com/KateBour
LinkedIn: https://www.linkedin.com/in/kallenro/
Customer Camp: https://customercamp.co/