205: Taking the Predatory Practices out of Marketing with Matt Gottesman

Marketing bullies are out there, but that doesn’t mean that you have to be one in order to gain new clients or expand your movement.

Join me and Matt Gottesman for a real AF conversation that will shift the way you look at marketing. In this episode, you’ll learn the importance of embodying humility in your messaging, the real problem with predatory practices in marketing and how to avoid them, how to use your funnels as a way to create an experience for your community vs. just a way to make sales, the real reason why most people seek to become leaders or experts, and how inauthenticity creates resistance.

With nearly 20 years experience as an international business strategist, growth marketer and
brand architect focusing on luxury, lifestyle, arts and entertainment, health and wellness, tech,
cannabis and fashion, Matt Gottesman has partnered and worked with some of the world’s most prestigious brands including those under the Louis Vuitton Moet Hennessy conglomerate such as KRUG Champagne and Ruinart Champagne, as well as the World Trade Centers Association and more.
 
Matt not only has two international business degrees (including an MBA from Thunderbird - #1
school for International Business), but a 15+ year background in Internet technology and all
things digital.

Additionally, Matt has a reputation for positioning brands for high visibility and scale in the
emerging digital economy, and has also amassed an army of his own through his digital media
reach influencing nearly 10.5M people per month including his Forbes featured podcast, The
Hustle Sold Separately. Some guests on his show have included Grammy and Oscar winners, all the way to world-renown artists, authors and CEO’s / executives representing companies like JetBlue, HBO, Spiritual Gangster and more.

Matt splits his time between his media company, an L.A.-based music and entertainment
company and his recently launched creative agency, Systems Over Hustle.


Connect with Matt…
Website: https://mattgottesman.com
Website: https://systemsoverhustle.com
IG: https://instagram.com/mattgottesman
IG: https://instagram.com/hdfmagazine
Podcast: https://podcasts.apple.com/us/podcast/hustle-sold-separately/id1052379353

Want to learn how we can work together? Head to: https://www.rubyfremon.com

And connect with me on social…
IG: https://www.instagram.com/iamruby
TW: https://www.twitter.com/iamruby
YT: https://www.youtube.com/iamruby

Want to suggest a topic for a future episode? Text me: 1-781-336-0160