TMI with Kevin Ryan artwork

TMI with Kevin Ryan

62 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 3 ratings

Join digital marketing expert Kevin M. Ryan as he tackles the most complex issues of the day. He'll get to the bottom of it with help from other marketing digital experts, celebrity guests, and the voices in his own head.

You loved reading his stuff in AdAge, iMedia, Marketing Land, Media Post and the odd placement in places like Forbes and for some reason Popular Mechanics.

You remembered him from that time he spoke at that conference and thought, “Did he just say that?” Now, embrace him in his own forum, TMI with Kevin Ryan.

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Episodes

How To Be the Jenny To the Industry’s Forrest Gump with Zach Rodgers

October 30, 2022 15:05 - 35 minutes - 32.6 MB

Kevin has a fun chat with Zach Rodgers, Editor-in-Chief and Co-Founder of Marketecture Media, a new media venture that helps people navigate the world of marketing technology. Zach also ran AdExchanger’s editorial operations and supported programming strategy for the company’s Programmatic IO and Industry Preview Events. Zach and Kevin discuss editorial independence, how Marketecture can help assist vendor conversations, and how Marketecture’s products and offerings can help both ad tech and...

The Hypocrisy of Woke Capitalism with Jennifer Sey

October 17, 2022 13:00 - 1 hour - 55.4 MB

Jennifer Sey is an author, business executive, and retired artistic gymnast. She’s also known in the marketing world for spending a great deal of time with Levi Strauss, as she managed all aspects of the brand as brand president, including product. Jennifer and Kevin talk about the hypocrisy of woke capitalism, and why brands should focus on having open and transparent conversations with their audience, or just decide to make it more about the product and less about taking a stand on an issu...

Dirty, Dangerous, and a Little Dull: Chris Cunningham of C2V

August 08, 2022 13:04 - 31 minutes - 29 MB

Kevin welcomes Chris Cunningham, a true living legend in the digital space and a 20-year media and tech veteran who is a serial entrepreneur turned early-stage venture capitalist. Chris recently launched a $10 million early-stage venture to fund the C2V brand. He talks about how they select the brands in their portfolios. The guys give their real thoughts for better or worse on the Bay Area, comparing Shrek to Silicon Valley, and a few examples of the old economy legacy industries that are r...

The Future of Online Gaming, The Metaverse, and Google’s Collusion with Mike Shields

April 07, 2022 13:46 - 50 minutes - 69.9 MB

Kevin first gives his take on the slap heard across the world and then welcomes guest Mike Shields, Founder of Shields Strategic Consulting, host of Next in Marketing Podcast, and former writer and editor at Business Insider, Digiday, Adweek, and Wall Street Journal. They discuss how the world of online gaming is changing our society, a few important questions to ask as we possibly head into the Metaverse, and how to get to the point where we don’t have a detachment from reality while consum...

Focus on the Value You Create, Not on Yourself with Mark Naples

February 13, 2022 15:00 - 59 minutes - 54.6 MB

Mark Naples is the founder of WIT Strategy and has led strategic efforts on behalf of more than 450 companies, complete company re-positioning campaigns, and dozens of corporate and product launches. He joins the show today to talk about keeping your ego checked, why “bro culture” holds back brands, the importance of setting ground rules and keeping your principles honed, and building trust and true rapport with the media. Kevin also shares the wonderful yet horrible experiences he had while...

Kate Kaye Explains WTF is Going On With Google and Their Privacy Budget

October 05, 2021 16:10 - 52 minutes - 47.8 MB

Kate Kaye is an award-winning tech journalist who has published work in many places including MIT Technology Review and NPR. Kate covered the data industry for Ad Age and digital political campaigns for ClickZ. She joins Kevin this week to talk about Google’s Privacy Budget, the Privacy Sandbox Initiative, and how we get people to care about the disruption that is taking place. She explains the different ways industry groups are both hurting and helping their constituents, and how she feels ...

Radical Transparency with Jonathan Elist of Penuma

August 19, 2021 11:36 - 41 minutes - 56.6 MB

This week, Kevin welcomes Jonathan Elist, CEO of Penuma, an amazing solution for men that is not your traditional product. Jonathan discusses what Penuma is, and how radical transparency and trust are at the top of Penuma’s core values. He talks about some of the challenges in building the community, and how they balance both in-house marketing with agency outreach. He and Kevin also discuss Google Ads, Reddit, and word of mouth as a way to grow brand awareness and attract a network of happy...

Radical Transparency with Dr. Jonathan Elist of Penuma

August 19, 2021 11:36 - 41 minutes - 56.6 MB

This week, Kevin welcomes Jonathan Elist, CEO of Penuma, an amazing solution for men that is not your traditional product. Jonathan discusses what Penuma is, and how radical transparency and trust are at the top of Penuma’s core values. He talks about some of the challenges in building the community, and how they balance both in-house marketing with agency outreach. He and Kevin also discuss Google Ads, Reddit, and word of mouth as a way to grow brand awareness and attract a network of happy...

Leaning into Agility and Holacracy with Nita Sanger

August 05, 2021 16:01 - 41 minutes - 57.1 MB

The digital transformation is changing every aspect of how companies do business, and the most successful companies are those who are leaning into these changes. Nita Sanger joins the show as the director of digital advisory practice at Cherry Bekaert and master of strategic intelligence, common sense, and in-practice digital transformation. She has seen firsthand the effect that the rapid pace of technology change has on companies of all sizes. She discusses the ways successful companies us...

You Are Your Own Brand with Elizabeth Nader

July 23, 2021 15:05 - 52 minutes - 72.2 MB

Elizabeth Nader can tell right away whether she is coaching someone that has what it takes to succeed. Yes, talent and intelligence are important, but the ability to be coached is what takes someone that extra step further and gets them to grow past their limiting beliefs. As a coach, entrepreneur, author, and speaker, Elizabeth’s mission is to help people realize that they aren’t in competition with anyone else, just themselves. She joins the show this week to talk about the importance of e...

Bringing Game Development to the People: Kathryn Guess of Microsoft Game Stack

July 15, 2021 14:25 - 53 minutes - 73.8 MB

Kathryn Guess is a Product Manager for Microsoft, who built Game Stack and Azure PlayFab brands from the ground up. She joins the show this week to talk about how gaming isn’t the isolating experience one thinks it may be, and how gaming actually helps build communities and join people together — especially during the pandemic. She talks about the important and challenging issues in gaming regarding mental health and reporting domestic abuse, what the democratization of gaming means for both...

Position Change As Staying the Same with Carla Rover

May 20, 2021 22:24 - 50 minutes - 69.9 MB

We’ve all dealt with clients that are directly problematic, or ones that mean well, but can have moments of toddler-like temper tantrums. Enter Carla Rover, an outspoken, very witty, and widely published writer, to help us navigate these waters. Carla talks about the reasons you may be getting ghosted after a job interview, content mapping and her way of doing it without emotion, and how best to show your value in a non-threatening way. She also gives her advice for writers and consultants n...

Music Knows No Boundaries — Elham Al Marzooqui

May 16, 2021 20:16 - 56 minutes - 77.2 MB

This week, Kevin welcomes cellist Elham Al Marzooqi to the show. Elham is the first female cellist in the Emirates, along with being a Senior Legal Counsel for Flash Entertainment. Elham speaks about how she adjusted as a musician during the pandemic to connect with her audience online, and ways that she feels our society could better recognize and help musicians. Elham uses her platform to educate others on the cello and loves connecting and inspiring young women on her YouTube channel. She...

Life Lessons of a Recovering Douchebag with Joey Dumont

April 28, 2021 20:35 - 1 hour - 82.4 MB

Joey Dumont returns to the show to share the inspiration behind his poignant, touching, and raw new book, Joey Somebody: The Life and Times of a Recovering Douchebag. Out now and available in stores, Joey’s book is relatable and all too typical for those who have struggled with addiction, abuse, and any type of loss or trauma. Joey talks about getting through the “heavy” chapters in the writing process, and on to lighter and more self-deprecating stories, as well as how he shed a lot of his ...

Rebranding Socialism as Conscious Capitalism

December 10, 2020 13:51 - 54 minutes - 75.4 MB

Joseph Jaffe has written five best-selling books and thousands of columns, along with launching the CoronaTV show during the pandemic. He and Kevin talk about reconciling our current state to look at the opportunities with wonder and awe, how a social contract would help the way we talk to each other online, and the deep need to reclaim social media and make it less political. Joseph also talks about conscious capitalism and how we can make money but still help each other, and why he believe...

At The Frontlines of Changing The Way We Communicate, Market, and Consume with Dan Granger

December 03, 2020 13:53 - 52 minutes - 72.6 MB

Dan Granger is the CEO of Oxford Road, a Los Angeles-based ad agency that provides innovative and groundbreaking marketing campaigns for some of the best-known brands out there now including Hulu and DollarShaveClub. Dan joins the show to talk about creating real change in the way we communicate, how brands can navigate a divided marketplace, and how we can start to reward content creators and supporters for a more even and factual discourse. Dan also speaks about The Media Roundtable, and h...

Keeping the Team Dynamic and Culture in a New Remote Landscape with Adam Kleinberg

November 25, 2020 14:11 - 37 minutes - 51 MB

This week, I welcome Adam Kleinberg, CEO and Co-Founder of Traction. We discuss the way culture is changing dramatically as a result of employees having the ability to work remotely, and how we can thrive in a remote environment without affecting the work or the team dynamic. Adam talks about Traction’s remote working policy, how they provide everyone with the tools to do their job professionally, and why you will want to make sure the Zoom camera is on when it’s required.   Takeaways: ...

Integrating Smart Data with Andreas Cohen

October 08, 2020 14:06 - 35 minutes - 32 MB

Andreas Cohen is the Tribal Leader of the Smart Data Marketing Elite and founder of I-COM. He joins the show from Spain this week to explain why understanding Smart Data is important for businesses to stay competitive and make sure their message to the customer is consistent and effective. He also discusses the results from the Hackathon, the benefit of organizations that combine behavior with data science, and how he has been adapting and innovating due to the recent shift in networking and...

Integrating the Spreadsheet and the Story with Rishad Tobaccowala

September 23, 2020 21:59 - 54 minutes - 49.6 MB

Rishad Tobaccowala is an author, speaker, and advisor, named by Time Magazine as one of five “Marketing Innovators.” He joins the show this week to talk about his new book, Restoring the Soul of Business, and how we can transform personally and professionally in this new era of “The Great Re-invention.” Rishad and I also discuss why tech is nothing without talent, how leadership can create an environment for their talent to speak up, and why it’s best to ditch the PowerPoint every now and th...

The Pathology of Ghosting with David Berkowitz

August 19, 2020 21:34 - 56 minutes - 52 MB

David Berkowitz is my long time friend, colleague, founder of Serial Marketer, and an all-around good guy that will never ghost you. In fact, David feels as though it’s important to write back to everyone — even if it’s just a brief reply. This week he joins me for a conversation on why people ghost, what to do about it, and why you don’t want to be a victim of ghosting karma. We also talk about our definition of being an agent of change, and how that doesn’t always align with what the compa...

How The Facebook Ad Boycott Is Affecting The Industry with Mike Kujanek

August 13, 2020 20:29 - 42 minutes - 39.1 MB

Mike Kujanek is the Founder & CEO at Magnitude Digital, an award-winning full-service digital marketing agency based in New York, Atlanta, Los Angeles, and Tokyo. Mike joins the show to talk about how to best navigate the ever-changing world when it comes to digital advertising and social media platforms. Mike and I talk about the Stop Hate for Profit campaign and how big brands pulling out of Facebook ads may affect the entire industry. We also discuss the need to diversify advertising stra...

Embracing Digital Marketing and What We Can Learn from Comic Book Stores with Jeff Ferguson

July 02, 2020 14:22 - 50 minutes - 46.3 MB

Jeff Ferguson joins the show to talk about how brands are stepping up to reengineer their digital involvement to rise and meet the needs of our current climate. Jeff has been on the scene since the early days of digital as a writer for the trades, speaker, and leader in agency, publishing, and the client-side. Jeff and Kevin discuss the role of entrepreneurs to problem-solve and give hope to the industry, adding the notion that we may even take some of these practices with us after the pande...

Honesty Will Have a Come Back, But Not For the Reasons You Think with Joey Dumont

June 26, 2020 15:54 - 51 minutes - 47.3 MB

Joey Dumont is a leader in the digital space and known for work that encourages brands to be truthful and genuine with their customers. He joins the show to talk about his role as the Co-Founder and Partner Lead at True Thirty and Executive Producer of the documentary, The Naked Brand. Joey shares how we can take back communication and honesty in the advertising industry and describes a few examples of brands that do it right, and what we can learn from them. Joey was formerly the Partner/Ma...

Creating Civility and Opportunity with Rob Norman

June 09, 2020 16:42 - 39 minutes - 36.1 MB

The well-known and widely-respected Rob Norman joins the show this week. Before retiring, Rob served as GroupM’s North American CEO and global chief digital officer. In today’s episode, Rob and Kevin talk about creating a resume that highlights your superpowers, the need to be self-aware and civil to one another now more than ever, and how we can still try to maintain social relationships during this remote time.   Takeaways: While many of us are lucky to have a job where we can work fr...

Breaking the Mold of Traditional Sales Conversations with Doug Weaver of Upstream

May 15, 2020 10:30 - 49 minutes - 45.1 MB

Doug Weaver is a legend in the world of sales strategy and digital sales leadership. He is also the Founder & CEO of Upstream Group, Inc. and uses his expertise to help others break the mold of traditional sales conversations and get the best results for both themselves and their potential clients. He joins the show to share some of the best practices in digital sales and survival skills during the pandemic. Doug also talks about what strategies work best to keep large virtual meetings inter...

Digital Networking, CDX, and Audience Customization with Drew Ianni of CDX

May 06, 2020 19:15 - 39 minutes - 36.2 MB

Drew Ianni, Founder, and Chairman of CDX, a conference series for senior digital executives, joins the show this week. Drew and Kevin discuss the merge into the Techonomy family and suggestions as to how we can best adjust to networking digitally for the time being. Drew also shares examples of speakers that connected to the audience and moved them with their words and messages, and also moments that didn’t go to plan, and the lessons learned. He also mentions what we can expect from the vir...

Search Engine Marketing with Chris Boggs and the COV-Ad Pandemic

April 29, 2020 18:32 - 43 minutes - 39.7 MB

Chris Boggs is a top-tier digital marketing consultant and one of the stewards in Search Engine Marketing. He joins the show this week to talk about what he has seen change the most over his many years of experience in SEO, PPC, social media, and web analytics, and where he sees the trends moving next. Chris and Kevin also discuss the state of SEMPO (Search Engine Marketing Professionals Organization) and how it spawned many of the digital marketing practices we still see today.   Takeaw...

The Do-Good Auto Coalition with CEO Diana Lee

April 24, 2020 21:29 - 41 minutes - 38.3 MB

Constellation Agency Cofounder and Do-Good Auto Coalition CEO Diana Lee joins the show today to share how she is helping the auto industry step up in a time of crisis and get food and supplies to the people and organizations that need it most. She shares how her experience from age 18 in the automotive industry gave her a thick skin and can-do attitude that helps her today, what the Do-Good Auto Coalition does in terms of outreach, what challenges they are currently facing, and what you can ...

Successful Brand Storytelling in the Current Climate

April 16, 2020 10:42 - 50 minutes - 46 MB

Tricia Nichols is currently the Chief Marketing Officer at Independent Pet Partners and was Senior Vice President of Marketing at Estee Lauder along with leadership roles in a variety of different industries. Tricia joins the show to talk about how brands can use authentic storytelling to get their message across and bond with the consumer, what customer currency is and how we can gain it in marketing, and the new ways of operating that we can adapt to and thrive in this new way of operating...

Rick Parkhill Talks iMedia and Helping the Industry Grow in a Healthy Way

March 19, 2020 12:00 - 52 minutes - 48.3 MB

Rick Parkhill joins the show to talk about his time as the founder and prior CEO of iMedia Communications, which launched in 2001. Rick talks about how iMedia helped build community and produced an event where everyone was encouraged to drop their agendas and just connect for the greater good of the industry. Rick was a founding executive at Interactive Marketing, Inc. and founded Digitrends, along with InfoText and Brand Storytelling.   Takeaways: ● iMedia emerged in the midst of the i...

How Will Advertising Be Bought Going Forward with Jim Spanfeller

March 12, 2020 13:35 - 55 minutes - 50.5 MB

Jim Spanfeller is the CEO of G/O Media, CEO and President of Spanfeller Media Group, and Former CEO of Forbes.com. He helped shape the advertising and publishing business and continues to be a driving force in using a sound approach to marketing. He joins Kevin in New Orleans for a talk about how to get people to engage in the publishing space, what is still broken in marketing, the future of cookies, and how to find the right people for the right message.   Takeaways: ● Prior to joinin...

The Facebook Oversight Board, The Recount, and Challenging Large Companies with John Battelle

March 04, 2020 15:09 - 1 hour - 55.1 MB

John Battelle is a leader responsible for a large part of inspiring the direction of digital, and the Co-Founder and CEO of Recount Media. John discusses why he moved from Northern California to New York, ways we can reimagine fundamental things in society using data, and why his students at Columbia University give him great hope for the future. John also shares his thoughts and opinions about the Facebook Oversight Board and the kind of market pressures he feels we need to encourage.   ...

The Changing Role of the CMO — Stephanie Fierman

March 04, 2020 15:01 - 50 minutes - 46.1 MB

Stephanie Fierman is one of Forbes’ 50 most influential CMOs on social media and has held senior leadership roles at MediaCom, Citigroup, JPMorgan Chase, and Time Warner. Stephanie has also run her own consultancy firm, working with clients such as Equifax and NBC Universal. She joins the show to talk about the role of women in tech, how we can really get better at inclusivity in organizations and level the playing field at the gender level, and how we can work with the CEO and company to cr...

The Value of CES with Jeff Minsky

February 23, 2020 17:48 - 55 minutes - 50.8 MB

Jeff Minsky is an award-winning advertising and digital media pioneer and media technologist. He joins the show to talk about why one would want to attend CES, the value it can provide to both consumers and advertising and media professionals, and how it has evolved over the years. Jeff also gives some insider tips of making the most of your time at CES, what attendees tend to do wrong, and how we can know what to look for to better understand how consumers will be thinking and acting in two...

Sir John Durham and His Life-Changing Durhamisms

December 21, 2019 12:04 - 56 minutes - 51.7 MB

Sir John Durham is a living legend in the digital business and one of the true godfathers of digital marketing as we know it today. He is the Chief Executive Officer and Managing General Partner of San Francisco-based marketing firm, Catalyst. He has also held many roles in marketing and advertising at companies such as Jumpstart Automotive Media, Carat Fusion, Winstar Interactive Media, and MapQuest.   Takeaways: ● John is an industry leader and sought after speaker. He is also the CEO...

The Man Behind SEO — Bruce Clay

December 01, 2019 18:50 - 40 minutes - 37.4 MB

Living legend and one of the founding fathers of SEO joins the show this week. Bruce is known as the man that coined the phrase “SEO” and has taught thousands of people how search functions, the misconceptions, and why it’s important we do it right. He and I talk about how he helps clients meet their SEO challenges, how we can establish ourselves as experts, and the latest trends Bruce thinks are important for professionals to know.   Takeaways: [3:27] Bruce wrote and taught many peopl...

Clarity of Vision and Going Beyond Tomorrow With Amrita Sahasrabudhe

November 24, 2019 14:07 - 50 minutes - 46.4 MB

Amrita Sahasrabudhe is the Vice President of Marketing at FastMed Urgent Care and former Sr. Manager of Marketing Strategy & National Promotions at PetSmart. She joins the show to talk about why it’s important for marketers to push the boundaries and move companies to the next step. Amrita also discusses the difference between adapting to what is new in technology without getting distracted by the shiny things, how marketers can prove the metrics of success, and why a bigger budget doesn’t a...

What You Need to Know about GDPR and CCPA: Part 2

November 05, 2019 23:20 - 39 minutes - 35.9 MB

Alan Chapell returns for the second installment of a two-part series about GDPR (General Data Protection Regulation, and the CCPA (California Consumer Privacy Act). This week, we cover what you need to know in terms of how both will affect brand and human reputations, the right to be forgotten, and what we all sign up for when visiting a digital site. We also talk about being aware of what we post publically, how/if people can really get their private data off public sites, and what’s next i...

Creating Positive Changes By Working Together with Agnes Sym

November 02, 2019 16:22 - 41 minutes - 38.3 MB

Agnes Sym, a full-time working mom of two, is vying for one of two seats on the Millburn Township Committee. Agnes is a board member of the Newcomers & Neighbors of Short Hills & Millburn, an active member of the Glenwood Parent Teacher Organization, and Vice President and Associate General Counsel in the Legal Department of Fidelity Investments. She talks with us today about what it’s like to run locally, why she wants to serve her community on the Committee, and the issues she is facing on...

What’s Really Going on with GDPR and CCPA?

October 12, 2019 20:19 - 57 minutes - 52.9 MB

Alan Chapell joins the show this week in the first of a two-part series to talk about the GDPR (General Data Protection Regulation), and the CCPA (California Consumer Privacy Act). We talk about how each will change data privacy regulation, and how it will reshape the way in which data is handled in both advertising and consumer privacy. Alan and I also discuss the basic and extended mechanics in both acts, the commonalities between the two and the core differences between them.   Takeaw...

Branding is Everything

August 24, 2019 20:31 - 1 hour - 71.6 MB

Industry leader Greg Sterling was the Contributing Editor for 13 years at Search Engine Lane, and now is the Principal at Sterling Marketing Intelligence. Greg is one of the top authorities on local marketing and location intelligence and discusses the changes he has seen in digital strategy and content development over the past several decades. Greg also talks about the importance of branding, what we may need to fix the internet, the wide range of privacy issues we see today and what we ca...

Anders Hjorth

June 30, 2019 14:55 - 51 minutes - 47.4 MB

Digital marketing strategist, entrepreneur, writer, and speaker Anders Hjorth joins the show today to talk about what he has learned in his experience working at and founding several Digital Marketing agencies in Paris. Anders is also the founder of Innovell, provider of Digital Marketing insights, and sees, inside and out, the formula to success in agency life and what new trends we need to adopt and adapt to. Anders also chats about his judging on various industry Awards in the areas of Se...

Farhad Divecha

June 20, 2019 01:12 - 50 minutes - 46.3 MB

Farhad Divecha built an agency from the ground up, has experience in every area of digital, and is making a lot of news lately with his tremendous client base. Farhad came from India, came to do his graduate work in the U.S., and now lives in the UK, running AccuraCast. In this episode, Farhad talks about the things people are doing wrong (and right) in the influencer marketing world, the massive influx of data in the digital world and how it can help us, and real-world examples of AI pullin...

The Real Role of a Chief Marketing Officer with Chris Moloney

June 14, 2019 00:16 - 56 minutes - 52.2 MB

Chris Moloney, Chief Marketing Officer and Head of Partnerships for TaxSlayer, joins the show today. Chris shares his wisdom from his prior roles including CMO of CAN Capital, CEO of GREMLN Social Media, and Chief Marketing Officer for Wells Fargo Advisors, Experian, and Scottrade. Chris discusses exactly what he does inside his role, how companies can better face customer issues and challenges, and his experience using influencer marketing. Chris also shares what not to do when interviewing...

What Brings Your Brand Culture to Life? The Impact of a Healthy Brand Culture; Designing a Purpose-Driven Culture

June 06, 2019 00:31 - 1 hour - 56.4 MB

This week, Jason Burnham joins us to dive deep in the past, present, and future of creating a healthy brand culture and surviving acquisition. Jason is widely recognized as one of the founding fathers of digital marketing and founded Culture Design to help businesses transform and thrive. He discusses the importance of maintaining good personal and professional relationships despite challenges, how culture and honesty affect every aspect of success in a business from the top down, and what i...

What’s Going on With Storytelling? We are Addressing the Right Problems in the Wrong Places

May 16, 2019 00:01 - 1 hour - 67.4 MB

Michael Estrin has some of the most engageable writing out there now and has learned a lot of lessons in storytelling and connecting online throughout the years. He talks with us today about writing for iMedia Connection, his take on the new Facebook, the modern role of social shaming, what most of us are doing wrong with our social media posts, and advice for those looking to tell a story without a flame war.   Takeaways: [11:58] Michael is a magnet for weirdos and weird experiences b...

Social Media and Analytics with Doug Schumacher The Tradeoff of Convenience for Privacy with Doug Schumacher

December 28, 2018 03:34 - 56 minutes - 51.4 MB

Doug Schumacher joins the show today to talk with us about the present and future of speech and voice recognition, Facebook as the new MySpace, and exactly what Facebook is apologizing for today as opposed to yesterday. He also discusses where the voice space is being used correctly and where the strategy falls short. Doug is in a unique position not only from the perspective of a marketer but someone accumulating marketing information from working social media channels.   Takeaways: [...

Creating a Bridge for the Warriors — Tom Deierlein

December 04, 2018 08:00 - 55 minutes - 51.1 MB

Tom Deierlein, a 1989 graduate of West Point, gets his energy from helping others less fortunate both locally and globally. Today, he joins the show to talk about his background in leadership, business, service, and why he founded the many touching ways that the TD Foundation is helping American Veteran heroes and their families. Tom shares an amazing story about getting shot by a sniper while in combat, and why he views it now as one of the best things to happen to him. Finally, he discusse...

Changing the Game in Advertising, Events, and Digital with Tameka Kee

November 27, 2018 22:28 - 1 hour - 66 MB

Tameka Kee has spent the last decade connecting the dots of technology, media, and marketing. Currently the Vice President of Content & Strategy at Wise Public Relations, she joins us today to talk about some common misconceptions of virtual reality, where we are now with the technology, what she sees emerging in the coming years, and how it is changing in both consumer and enterprise markets. She also talks about successful moments in integrating sponsors into events, and lessons she is lea...

Ep915: The Godfather of Internet Advertising Standards — Rich LeFurgy What’s Happening with Data — Rich LeFurgy

October 19, 2018 01:56 - 1 hour - 84.7 MB

Rich LeFurgy has been bridging Silicon Valley and Madison Avenue for years, as a board member, advisor, or investor in over 60 online advertising companies. He joins us today for a talk on the key issues he has seen over his 17-year ad agency career, what’s happening with data and consumer protection, virtuosity and quality in data, and the importance of transparency and trustworthy relationships in all facets of an agency.   Takeaways: [5:29] Consumers are now creating more and more e...

Guests

Kate Kaye
1 Episode

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