Tipsy Business
148 episodes - English - Latest episode: 7 days ago - ★★★★★ - 49 ratingsJoin me each week as we dive into the inner workings of our brain and business to maximize our potential while we sip our favorite cocktails. Grab a glass, let's talk business.
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Episodes
The Art of Ease
November 19, 2020 10:00 - 14 minutes - 12.9 MBToday we’re talking mindset! I’m telling you my mindset journey and why I became a coach (it’s not what you think)! I’m also excited to announce my new course, The Art of Ease. This 6 week mindset course is sure to help your mindset and make your subconscious mind your BFF. The VIP spots are going to go fast! If you want to get on the waitlist for this, do that here! SHOW NOTES: www.twocanco.com/blog/art-of-ease
The Energy of Etsy (Your Etsy Mindset Matters)
November 09, 2020 15:49 - 21 minutes - 29.5 MBToday we’re talking about Etsy mindset! I’m explaining the normal cycle that Etsy shop owners go through, and how to stay on the right track for success. This is from a live I did in the Energize your Etsy Facebook group, which is a private Facebook group just for members of the course! If you're listening to this episode you’re prob an etsy seller, so I wanted to tell you about the free workshop that I hosted! It’s called How to Get More Etsy Sales Without Selling To Your Friends and Family...
Consistency Isn't the Issue
November 02, 2020 10:00 - 8 minutes - 11 MBConsistency isn't the issue. Consistency alone is not a strategy. Today we're talking about how to use consistency to get results, but also how to get results despite inconsistencies. SHOW NOTES: www.twocanco.com/consistency-isnt-the-issue
How to Make Twice the Content in Half the Time
October 19, 2020 09:00 - 17 minutes - 15.9 MBAre you struggling to add things to your Etsy shop or to get designs out there for your semi-custom invitation line? Well, I wanted to share my biggest hack to cut your time in HALF and get more listings out there to the world. SHOW NOTES: https://twocanco.squarespace.com/config/pages/5c590c3cec212d81d6b7cbed
Run a Six Figure Stationery Business Without These Three Things
September 28, 2020 09:00 - 34 minutes - 48.1 MBToday's Epsiode is a pice of a live I did with Laney of design by laney for her Facebook group, Stationery Squad. It will help you remove 3 limiting beliefs that might come up in your stationery business! if you like this episode, come hang out with us this week in the Six Figure Stationer Course! If you want to level up your business, it starts with your thoughts, beliefs, and actions. You can't run an empire if you're running it like a hobby. It's not too late to join! The courses are reco...
Leveling up and Quantum Leaping
September 21, 2020 09:00 - 30 minutes - 41.9 MBBiggest Months ever, mindset shifts, and new ways of thinking to help you reach the next level in your business. Avani tells us what had to change in order for her to up level, and she introduces us to the idea of quantum leaping. This is part Two of two! If you want to catch the first half of our conversation, head over to Avani’s Podcast called the Six Figure Freelancer Podcast. Listen to part one: https://tinyurl.com/sixfigurefreelancer SHOW NOTES: www.twocanco.com/blog/leveling-up-and-...
Coaching with Carley: How to get Unstuck, Money Mindset, Setting Goals, and Your Schedule
September 07, 2020 09:00 - 20 minutes - 28.6 MBFour questions from YOU guys, that you would ask your coach. Today I‘m answering those question how to get unstuck in your business, how to get to a place where the money flows, how to set yearly goals, and how you should structure your days. SHOW NOTES: www.twocanco.com/blog/coaching-with-carley
Letting It Be Easy (9 Mindset + Business Tips)
August 31, 2020 09:00 - 15 minutes - 20.9 MBWouldn't it be great if you didn't have to work so damn hard? I can say that I have worked hard throughout my career, but I want you to know that the long hours, blood, sweat, and tears are ONE of the ways you can become successful. It is not THE way or the only way. Today I want to share nine ways that I have made my businesses easy SHOW NOTES: www.twocanco.com/blog/letting-it-be-easy
How to Make Pinterest Fun, Easy, and Productive for Your Business
August 24, 2020 09:00 - 32 minutes - 44.1 MBPinterest really can be easy, fun, AND help you make a ton of money. I have used Pinterest to grow my business to a six figure revenue and $50,000+ a year. Starting Wednesday, August 26th, I’m hosing a live Pinterest Course. I would love to have you LIVE to learn all about Pinterest and how you can use it to actually make money. SHOW NOTES: www.twocanco.com/blog/how-to-make-pinterest-fun-easy-and-productive
How to Profit From Being Imperfect
August 17, 2020 09:00 - 17 minutes - 24.3 MBLet’s release the idea that we have to show up perfecting online (or anywhere), ok!? This episode is all about releasing the idea that we have to be perfect. The truth is, people like to see when other people are not perfect too. People love to pay you just for being you, not because you’re presenting to be perfect. SHOW NOTES: www.twocanco.com/blog/profit-from-being-imperfect
Business Lessons We Learned From Harry Potter and The Sorcerer's Stone
August 10, 2020 09:00 - 37 minutes - 52.1 MBWith Nathan Zuercher Turns out there are a lot of business lessons you can learn form Harry Potter and his pals! Today my Husband and I are going through the first Harry Potter movie and applying business lessons. SHOW NOTES: www.twocanco.com/blog/business-lessons-from-harry-potter
Preparing Your Business for The Holidays
August 03, 2020 09:00 - 22 minutes - 30.5 MBHave you started preparing for the holiday season? In this episode we're covering 7 steps to help you plan and market for the upcoming holiday sales. If you haven't started planning, now is the time!! This episode is also a full blog post, check it out here: www.twocanco.com/blog/preparing-for-the-holidays
How to Price Your Products and Custom Work
July 27, 2020 09:00 - 56 minutes - 77.3 MBWith Laney Schenk from Design by Laney. How confident are you in your pricing? This week my biz best Laney is back on to teach us all about pricing. We’re coving Discounts, how to price, design fees, mistakes we have made, how to set expectations and more. This week Laney’s power in Pricing course in on Presale. This course is designed to help you take back your power when it comes to pricing stationery. While this episode isn’t entirely about stationery her course is. Even if you’re ...
Upleveling Your Product Based Business
July 20, 2020 09:00 - 43 minutes - 60 MBInfluencer marketing, managing suppliers, pivoting during covid, and the entrepreneurial water muscle—Julie and I are covering it all! Julie Schechter is the founder and CEO of Small Packages, a curated care package company that sends love when you cannot be there in person. We’re talking all things business in this episode! Small Packages offers curated care packages that send love when you can't be there in person. Small Packages are organized by 16 different life-event themes, from bir...
Manage Your Money, Debt, and Mindset
July 13, 2020 09:00 - 53 minutes - 73.1 MBOn this week's episode, Isaiah Goodman and I talk about all things money. We discuss some of the most common fears and issues that people have with money. Isaiah is the founder and CEO of MoneyVerbs, an app that allows you to practice getting rich, the safe way. Available on the Apple and Android stores. Follow Isaiah on Instagram for a ton of free valuable info: https://www.instagram.com/becomingfinancial/ MoneyVerbs: https://www.instagram.com/moneyverbs/ SHOW NOTES: www.twocanco....
How To Grow Your Business With Pinterest
July 06, 2020 09:00 - 14 minutes - 20.3 MBWith everything going on in the world, your online presence is more important than ever. As businesses are forced online and to think outside of the box, I want to give you a little leg up. Today’s episode is from a Pinterest course that today I’m sharing with you for free. This course was specifically made for wedding professionals. If you’re in the wedding biz and want to grow your online presence and get consistent leads, grab this free course at www.twocanco.com/weddingpro to get access ...
The Customer Experience With Josh Smith
June 29, 2020 09:00 - 1 hour - 86.4 MBJosh is a pro when it comes to the customer experience. We’re covering the customer experience from the first impression to the unboxing and everything in between. He’s sharing what he knows about creating a website including some of the mistakes he sees people make when they DIY their website. Even though Josh isn’t on Etsy, he had an amazing Etsy trick for Etsy sellers who are wanting to go beyond the Etsy market place. Follow Josh on Instagram for a ton of free valuable info: http...
Closing the Sale: Being a Resource and Adding Value
June 22, 2020 09:00 - 10 minutes - 14.3 MBIn this quick episode, we’re talking about adding value and being a resource for your potential clients so that you can close the deal. Per usual, we’re talking mindset too! This audio is taken from a live training from the Energize your Etsy Group coaching, which will soon be available as a course! If you would like to get on the waitlist for that, go to www.twocanco.com/etsy SHOW NOTES: www.twocanco.com/blog/closing-the-sale
Two Common Etsy Mistakes To Avoid
June 15, 2020 09:00 - 9 minutes - 12.6 MBIn this quick episode, we are talking about a couple of Etsy basics! These are two errors I see TONS of shops making, so I want to make sure you're not making them too. This audio is taken from a live training from the Energize your Etsy Group coaching, which will soon be available as a course! If you would like to get on the waitlist for that, go to www.twocanco.com/etsy SHOW NOTE: www.twocanco.com/blog/etsy-mistakes
Creating a Business That Feels Good (What You Need to STOP Doing Now!)
June 01, 2020 09:00 - 16 minutes - 22.7 MBDoing what some expert tells you to do (me included), could be costing you precious time and money in your business. Today we’re talking about how you need to STOP doing what other people are doing, and how you can weed out some of the bad advice by focusing on what feels good. This episode is short and sweet, but I hope it leaves you feeling empowered to make the RIGHT next move in your business. SHOW NOTES: www.twocanco.com/blog/creating-a-business-that-feels-good
Creating a Personal Brand with Lyz Plant
May 18, 2020 09:00 - 50 minutes - 69.4 MBLyz helps women show up as themselves online by helping them create a personal brand. Lyz is a coach, business owner, and makeup artist; She’s a Jill of all trades and uses all parts of her journey to now helping women, whether if it’s with their makeup, their branding, their confidence, or a combination of them all. Today she’s walking us through her business journey (which is full of lessons), and how she’s created her own personal brand. SHOW NOTES: www.twocanco.com/blog/personal-branding
How My Etsy Shop Changed For The Better
May 11, 2020 09:00 - 48 minutes - 66.2 MBIn this episode, my first hire, Kayla Haase, and I are talking about how CZ Invitations and my Etsy Shop changed over time. Plus, I'm introducing my Energize you Etsy Group coaching program to help Etsy shop owners thrive. https://www.twocanco.com/etsy-coaching
How to Create a Community That Loves to Pay You
May 04, 2020 09:00 - 43 minutes - 39.9 MBWouldn't it be nice to have a community of people who love to support you in every way? My friend Kristyn is coming on today to talk about creating a community, not just a following. She has an incredible community, on and off Instagram, and even started a Facebook community called Creative as a Mother. One of the coolest ways shes utilized her Insta community is with Live Markets. I remember attending her first live market, which generated her $600 in 45 mins. She's since created a whole co...
Pinterest Ads: Why They're The Best
April 27, 2020 09:00 - 13 minutes - 18.1 MBToday's episode is a few segments from my new 1-hour course that teaches you how to set up Pinterest ads! This course is only $9, or if you're apart of the client bundle, I've given you free access. Pinterest ads are the only ads that I use these days, and so in this episode, you'll learn WHY that is. SHOW NOTES: www.twocanco.com/blog/pinterest-ads
Growing and Scaling Your Creative Business
April 20, 2020 17:09 - 49 minutes - 68 MBIf you're ready to scale your business, listen up! This week, Avani is telling us how she scaled her business in the last few years. If you've ever wondered about hiring or getting to that next level, this episode is for you. About halfway through, she throws out a statement about designers and owning a business that BLEW MY MIND. It is so true and so important for anyone in the creative space that identifies as a designer at all. Buckle up for some tough love about growing your business, as...
Manifestation and Mindset Tips for Your Life and Business
April 13, 2020 09:00 - 1 hour - 108 MBWhat do you want more of in your life? If this episode, Shelby from Miller and Me and I are talking about how to manifest things in your life and business. With that, we’re talking mindset hacks you can apply today, to help you be more positive and invite more of the things you want into your life. We’re talking everything from basic happiness to Instagram mindset to manifesting more money. SHOW NOTES: www.twocanco.com/blog/manifestation-and-mindset
Marketing your Etsy Shop (and small Business)
April 06, 2020 09:00 - 50 minutes - 69.2 MBIn this episode, I have Jes from Jes Married on to talk about all things marketing your Etsy shop + small business. We’re talking about using platforms like Pinterest, Etsy, Facebook, TikTok, etc. to drive traffic to your Etsy Shop and Website. SHOW NOTES: www.twocanco.com/blog/marketing-your-etsy
How To Use Pinterest According To My Husband
March 30, 2020 09:00 - 32 minutes - 44.3 MBIn this episode, my husband Nathan is telling us what he thinks the keys to success are. We have a quick conversation about some do’s and don’ts, and he asks a lot of questions that you might have too. We cover some of the basics and then dive a little deeper and discuss things like getting Pinterest famous, rich pins, and using ads. SHOW NOTES: www.twocanco.com/blog/pinterest-according-to-nathan
MEDITATION: Gratitude for the Little Things
March 23, 2020 09:00 - 8 minutes - 12.2 MBA guided gratitude meditation to help get you through this week. If you want more FREE gratitude meditations, go to www.twocanco.com/gratitude Please do not listen to while driving, operating heavy machinery, or while watching children. xo. SHOW NOTES: www.twocanco.com/blog/meditation
16 Things to Do When Business Slows Down
March 16, 2020 09:00 - 26 minutes - 36.4 MBStay calm in uncertain times, and put your focus on growing your business. Here are 16 things you can do when things slow down in your business! Start using Tailwind: https://promotions.tailwindapp.com/twocan-tailwind/ I misspoke in this episode, it’s $30 off not 30%! Join us in The Client Bundle: https://www.theclientbundle.com SHOW NOTES: www.twocanco.com/blog/when-business-is-slow
The Client is Always Right
March 02, 2020 10:00 - 51 minutes - 70.5 MBDo you think the client is always right? Today Laney and I are talking about some situations where the client is actually wrong. * gasp * Yep, some times the customer is actually in the wrong, like when they breach their contract. In this casual convo we’re discussing our own experiences, how we handled them, and our advice if you ever end up in similar situations. SHOW NOTES: www.twocanco.com/blog/the-client-is-always-right
Etsy's New Offsite Ad Policy
March 02, 2020 10:00 - 18 minutes - 25 MBIf you’re selling on Etsy, you need to be familiar with this new rule. Today, I’m breaking down all parts of this new rule. Etsy is now charging us 12-15% for offsite ads, with no way to opt-out if you make more than $10,000. I went live on Instagram to talk about this new policy; the numbers, the pros, the cons, and this is a recording of that live! SHOW NOTES: www.twocanco.com/blog/offsite-ads
How to Find Clients Using Facebook Groups
February 24, 2020 10:00 - 47 minutes - 65.6 MBHave you ever thought about using Facebook to find clients? This is an entirely new concept to me, but Sam Dinicola is on telling us how you can leverage Facebook Groups to find paying clients. No matter what it is that you do or sell, you’re going to want to give this episode a listen. She's spending as little as 5 hours a month on lead generation through Facebook, which creates consistent and reoccurring revenue in her business. SHOW NOTES: www.twocanco.com/blog/facebook-groups
Finding Clients from Publications and Styled Shoots
February 17, 2020 10:00 - 58 minutes - 80.5 MBAre you making the most of getting published and participating in styled shoots? In the wedding industry, styled shoots are common, and people either love or hate them. Laney and I have had different experiences, so we’re sharing what has (and hasn’t) worked for us. If you’re currently not getting results from your styled shoots or publications, Laney’s dropping some MAJOR tips for success, including Instagram tips. SHOW NOTES: www.twocanco.com/blog/publications-and-styled-shoots
Intentional and Focused Branding to Help You Attract Clients
February 10, 2020 10:00 - 46 minutes - 64 MBDo you have a brand for your business? Not a logo or a color palette, but a BRAND that invites your ideal clients in and represents who you are as a person and business owner. In this episode, my friend Abbie from Paragraph Branding House is talking about what a brand is, what it is not, and how a clear brand and message can make finding your ideal clients easy peasy. She made a huge workbook-style resource that will help you create a brand that represents you and will help attract those hig...
Business Lessons we Learned from The Office: How to Get Clients
February 03, 2020 10:00 - 40 minutes - 55.6 MBThe number one question Laney and I get asked is, how do you find clients? So we're referring to our BFFs over at Dunder Mifflin to help answer the age-old question that helps our businesses stay afloat. The Office is FULL of business lessons--mostly what NOT to do--but we've found some specific tips from a few different episodes relating to finding, converting, and retaining clients. SHOW NOTES: www.twocanco.com/blog/theoffice
Get Comfortable with Social Media
January 27, 2020 10:00 - 51 minutes - 70.5 MBIn this episode, Britney is helping us get comfortable with social media. She’s teaching us how to show up and has detailed Instagram tips and tricks that will help you grow your presence and business via Instagram. She’s also teaching us how to use IGTV for any type of business. Instagram doesn’t have to be hard, and Britney’s helping us make it easy! SHOW NOTES: www.twocanco.com/blog/social-media
Business Basics: Multi-Level Marketing (MLM) Businesses
January 20, 2020 10:00 - 39 minutes - 36.1 MBIn this episode, Nathan and I are talking about Multi-Level Marketing Businesses, often referred to as MLM’s. Classic examples of these businesses are Mary Kay, Beach Body, and Amway. If you’re considering joining one of these businesses, I encourage you to DO YOUR RESEARCH and set realistic expectations for yourself. 99% of people involved in MLM’s, don’t make any money and the average take-home is only $2400 a year. Last, I just came across a snippet that said roulette has better odds than...
Common Pinterest Mistakes
January 13, 2020 10:00 - 19 minutes - 26.4 MBIn this episode, I’m sharing the most common mistakes that I see when it comes to Pinterest Marketing! If you’re hoping to grow your Pinterest presence and utilize it as a marketing tool for your business, make sure that you’re not making these mistakes. They’re small things but they add up! Pinterest can be an incredible tool to grow your business, but only if used correctly. SHOW NOTES: www.twocanco.com/blog/mistakes
Using Etsy for Custom Orders
January 06, 2020 10:00 - 46 minutes - 64.4 MBIn this episode, I have Jes from Jes Married on to talk about all things Etsy! We’re covering how to use it to sell your custom work, upselling, advertising, and so much more. Jes and I sold thousands of items on Etsy, together we’re talking about all the things you can do to make more money on Etsy and why we love the platform. SHOW NOTES: www.twocanco.com/blog/custom
Business Basics: Types of Businesses and How to Incorporate
December 30, 2019 10:00 - 34 minutes - 47.2 MBHave you thought about incorporating your business? In this episode, Nathan and I discuss the different types of business structures and how to create them. Learn the benefits of creating a legal business structure and how it protects you as well as your personal belongings. SHOW NOTES: www.twocanco.com/blog/LLC
Minisode: Etsy's Customer Service Warning
December 23, 2019 10:00 - 15 minutes - 21.4 MBIf you're selling on Etsy, you need to be familiar with this policy. This new rule has been all over Instagram, and it's been causing some confusion. I have seen people sharing the part that says if 1%+ of your reviews are poor (1-2 stars), then Etsy can shut down your shop. While that is true, there are several other factors that people aren't sharing. Today, I'm breaking down all parts of this new policy. SHOW NOTES: www.twocanco.com/blog/odr
The Truth About Having an Office Space
December 16, 2019 10:00 - 1 hour - 85 MBIf you’re considering moving out of your home office, Margaret and I are talking about all the things you need to know before you pull the trigger. In this episode we’re talking costs, things we wish we had known, and things we learned along the way. SHOW NOTES www.twocanco.com/blog/office-space
Credit Cards and Debt in Your Business
December 09, 2019 10:00 - 43 minutes - 59.9 MBHave you been considering getting a credit card for your business? Today we’re talking about what to look for in Credit Cards and how to avoid or manage debt in your business. SHOW NOTES: www.twocanco.com/blog/credit-cards-and-debt
Business Lessons We Learned from Gilmore Girls
December 02, 2019 10:00 - 1 hour - 58.6 MBIf you love Gilmore Girls and you own a business, this episode is for you. Laney and I are talking about all the entrepreneurs in Starshallow, which is *spoiler alert* EVERYONE. From Sookie and Loralie as business partners to Luke and his diner, we're talking about a lot of great business lessons that we can learn from our favorite people. TIPSY BUSINESS SHOW NOTES: www.twocanco.com/blog/gilmore-girls INSTAGRAM: www.instagram.com/carleyzuercher
Simplify to Realign with Your Business
December 02, 2019 10:00 - 27 minutes - 38.2 MBAs a small business owner, do you feel pressured to do ALL the things you see everyone else do, leaving your to-do list impossibly long? Yeah, same. In this episode, I am talking about how I planned the end of 2019 by getting clear on a few things and cutting out all the things that didn't light me up. As entrepreneurs, we don't have to do MORE to make more money. I argue that the less we do not only, the more money we will make, but the happier we will be. Being busy isn't making you a doll...
Minisode: Thinking Outside of Your Industry
December 02, 2019 10:00 - 15 minutes - 21.4 MBAre you too stuck in your industry? I built my stationery business by doing things differently than everyone and looking at service-based companies. There are three main things I do differently than most stationers, and we're talking about those today. If you're feeling stuck in your business, no matter the industry, it's time to start thinking outside of the box. TIPSY BUSINESS SHOW NOTES: www.twocanco.com/blog/industry INSTAGRAM: www.instagram.com/carleyzuercher
Trailer
November 24, 2019 18:36 - 3 minutes - 11.7 MBWelcome to the Tipsy Business Podcast, where we have conversations about all things business while we sip our favorite cocktails. I’m Carley, and I’m here to help you grow your business and bank account while living your best life. This podcast is made with creative entrepreneurs in mind, specifically those of us that do products. While we’re not all about products, my goal has always been to help product-based businesses simplify their business. With a bachelor's degree in Entrepreneursh...