Show Notes

Serial Entrepreneur, Lindsey Harrison Huettner is a seasoned veteran to starting and selling businesses. She seized her first opportunity to make it “in the real world” with a job in commercial real estate for a UK firm. Juggling key territories (Manhattan, Chicago, D.C.), Lindsey’s initiation was a trial-by-fire sort… she loved every moment of the fast-paced, jet-setting lifestyle! When she was presented an opportunity to stay closer to the Big D, she jumped at the chance as an advertising exec job with an impressive book of clientele.

In 2014 it was time for the next chapter, Lindsey is putting her business acumen to work helping other businesses to achieve success with a fractional marketing agency, The it Crowd. The agency started small but has exploded as the word has “gotten out” on how different their approach is on marketing. Lindsey has been positioned as a national marketing expert and regularly gives speeches as well as radio and tv interviews based on marketing. She also gives seminars in coordination with micro loan programs around the world to teach and promote business ownership to climb out of poverty. 

 Quote:  "If companies are failing, do not start with marketing. Marketing is here to boost and help your sales team. Sell your product first before investing heavily in marketing." - Lindsey Hittner

Fergie’s Top 5+ Knowledge Nuggets and Take-Aways:

 **Entrepreneurial Resilience**: Lindsey's journey from various ventures showcases adaptability and the ability to overcome challenges.**Business Acumen**: With a background spanning commercial real estate to entrepreneurship, Lindsey shows a diverse skill set in business growth.**Marketing Expertise**: Lindsey's agency, The It Crowd, excels in marketing, helping businesses level up their strategies effectively.**Values-Driven Leadership**: Lindsey's commitment to community impact and service influences her leadership approach.**Empathy in Leadership**: Lindsey's focus on empathy and connection with others drives positive influence and authentic relationships.**Innovative Strategies**: Lindsey's balance of visionary ideas and practical implementation sets her apart in her approach to business enhancement.

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Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. Ft: Stefan Karte