In this Thriving Dentist Show, Gary invited his friend Naren Arulrajah to explain the digital marketing plan and activities that Gary uses in his LifeSmiles practice to attract 65 new patients every month. Naren is the Founder & CEO of EKWA Marketing, the digital marketing agency that provides marketing support for LifeSmiles. Digital Marketing plays a critical role in attracting new patients, and that is the key to creating a thriving practice! This episode will give you insights on a very effective definition of successful marketing & the marketing strategies that are used by Gary in his practice with the help of Ekwa.