Running events helps leverage your expertise and boost brand awareness. If you’re looking for a platform to share your event information for potential prospects to see, LinkedIn is a great choice. In this episode, we’ll discuss how you can get the most out of LinkedIn events with Julie Mason.

For full show notes, links and transcription visit: https://samanthariley.global/podcast/390/

ABOUT JULIE MASON
Julie Mason helps businesses generate leads and sales on LinkedIn easily and elegantly. Julie has been running workshops and webinars on LinkedIn for over 12 years and has helped thousands of small business owners position themselves more effectively, find their target audience, and understand how to connect and convert with ease.

WHERE TO FIND JULIE MASON
Website: www.juliemason.com.au
LinkedIn: https://www.linkedin.com/in/juliemason1/
Facebook: https://www.facebook.com/GuruJules
Instagram: https://www.instagram.com/gurujules/

CONNECT WITH SAMANTHA RILEY
Facebook: https://www.facebook.com/samriley/
Instagram: @thesamriley
LinkedIn: https://www.linkedin.com/in/samriley/

Running events helps leverage your expertise and boost brand awareness. If you’re looking for a platform to share your event information for potential prospects to see, LinkedIn is a great choice. In this episode, we’ll discuss how you can get the most out of LinkedIn events with Julie Mason.
Julie is a LinkedIn expert who uses the platform to help businesses generate sales and leads. She’s been running workshops and webinars on LinkedIn for over 12 years. 
Although LinkedIn is often perceived as a job-seeker and corporate networking platform, LinkedIn is actually much more than that. When used effectively, LinkedIn allows you to create meaningful relationships with possible clients. 
Utilising the LinkedIn events feature is a great way to grow your audience and your email list. It can help you to begin to build ‘know, like, trust’ with your network.
WHAT YOU’LL DISCOVER IN THIS EPISODE:
An effective connection strategy for LinkedIn (08:12)Hyper-personalisation - what is it and why it's a powerful strategy (10:10)What are the different types of LinkedIn events (12:00)The best ways to invite people and promote events (16:45)The three messages you need to send to ‘happy-click’ responders (25:02)Why stalking on LinkedIn is advantageous (39:52)
For full show notes, links and transcription visit:  https://samanthariley.global/podcast/390/

ABOUT JULIE MASON
Julie Mason helps businesses generate leads and sales on LinkedIn easily and elegantly. Julie has been running workshops and webinars on LinkedIn for over 12 years and has helped thousands of small business owners position themselves more effectively, find their target audience, and understand how to connect and convert with ease. 

WHERE TO FIND JULIE MASONWebsite: www.juliemason.com.au LinkedIn: https://www.linkedin.com/in/juliemason1/ Facebook: https://www.facebook.com/GuruJules   Instagram: https://www.instagram.com/gurujules/   
CONNECT WITH SAMANTHA RILEYFacebook: Samantha RileyInstagram: @thesamrileyLinkedIn: Samantha RileyTwitter: @thesamriley

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