This Can't Be That Hard artwork

EP 127: Intentional Transitions with Mary Otanez

This Can't Be That Hard

English - October 05, 2021 06:00 - 53 minutes - 36.7 MB - ★★★★★ - 112 ratings
Marketing Business Entrepreneurship photography business sales marketing entrepreneur entrepreneurship small business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


We all make transitions in our business, some larger (like starting our businesses in the first place or switching from weddings to portraits), some smaller (like increasing our pricing or changing our sales structure). What often happens, though, is that we make those transitions haphazardly - with a vague vision of the end goal in mind, but no organized plan for how to get from here to there. Today, Mary Otanez - a veteran photographer and transitioner - is sharing her three-phase framework for planning and executing smooth transitions.

This framework is beautiful in its simplicity, and Mary’s practical advice on a subject that can be both overwhelming and hard to structure is going to be something you’ll want to come back to again and again.

Links:

Mary’s Website
Mary’s Instagram
Register for Planning for Profit (Registration is closed)

Feeling stuck? Join the Business Plan Glow Up; a self-paced, 5-part workshop designed to take your business from meh to magical. 

Resources:

Listen to the Simple Sales Limited Series Podcast where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love. Join the TCBTH Facebook Group - a supportive, business-focused group for photographers. Leave a review!