230: Communication Strategies for Difficult Clients with Melody MacDonald

This Can't Be That Hard

English - September 19, 2023 06:00 - 44 minutes - 30.8 MB - ★★★★★ - 112 ratings
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Previous Episode: 229 - Charitable Marketing with Nicole Begley

Next Episode: 231: Shameless Selling

You know that feeling when you get crickets after delivering a gallery? Or even worse, when you get the "we need to talk" email from a client? GULP. Moments like those (while hopefully infrequent) can feel like a 10-alarm fire scenario... and knowing how to handle them can make or break your future relationship with that client.

So I brought in an emergency expert to help us. With over 20 years as a 911 dispatcher, photographer Melody MacDonald is sharing some invaluable insights into effective communication strategies when dealing with difficult or emotional client situations. Melody talks about the power of active listening: how you can remain calm and non-judgmental when managing a client crisis, and how that can go a long way to preventing escalation.

I really love her advice about self-reflection, slowing responses, and not venting on social media before thinking critically about an issue. It's advice I'll be taking into both my business and personal life (read: #teenagers)! This is definitely an episode to take to heart ... and bookmark for the next time you are in a situation like this.

Links:

Follow Melody on Instagram Feeling stuck? Join the Business Plan Glow Up; a self-paced, 5-part workshop designed to take your business from meh to magical.

Resources:

Listen to the Simple Sales Limited Series Podcast where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love. Join the TCBTH Facebook Group - a supportive, business-focused group for photographers. Leave a review!