This Can't Be That Hard artwork

226: Mastering the High-Season Madness with Jaye McLaughlin

This Can't Be That Hard

English - August 22, 2023 06:00 - 39 minutes - 27 MB - ★★★★★ - 112 ratings
Marketing Business Entrepreneurship photography business sales marketing entrepreneur entrepreneurship small business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


If you are at a place in your photography business where the busy season means you're fully booked, you know how crushing it is when you have to turn people away. 

This week my guest is the brilliant Jaye McLaughlin, a family photographer in the New York metro area sharing her GENIUS strategy for managing the high client demand during the busy season - without having to turn anyone away! Jaye's been using this strategy for nine seasons straight, so she takes us through the core principles behind it, the ways it's evolved over the years, and the critical do's and don'ts to keep in mind so you can apply this in your business immediately!

Whether you're a seasoned photographer or just starting, Jaye's insights are bound to leave you inspired and full of ideas. Grab your notepad and let's get started!

Links: 

Check out Jaye's websiteConnect with Jaye on Instagram: @JayeMcLFeeling stuck? Join the Business Plan Glow Up; a self-paced, 5-part workshop designed to take your business from meh to magical. 

Resources:

Listen to the Simple Sales Limited Series Podcast where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love. Join the TCBTH Facebook Group - a supportive, business-focused group for photographers. Leave a review!